Sales Hacker

JANUARY 31, 2021

But if you need to send one sales follow up email after the next, you’re like the rest of us. That’s fine, because we’ve got your back, with a list of follow-up email templates you can use to reach out to your prospects and get responses. What Should I Write In a Follow Up Email?

Follow-up 105

Follow-up A/B testing Sales Prospecting 105

ConversionXL

MAY 16, 2016

But A/B testing tools actually may slow down your site. We researched 8 different testing tools to show how your site performance is affected by each one. That was before implementing an A/B testing tool. After implementing the testing (according to the vendor’s best practices), the score dropped 12 points.

A/B testing 86

A/B testing Territory Clients Technology 86

ConversionXL

DECEMBER 2, 2015

A/B testing – for all the content out there about testing, huge amounts of people still mess it up. From testing the wrong things to running the tests incorrectly, there are lots of ways to get it wrong. What is A/B testing and How Does It Work? How to Prioritize Test Hypotheses?

A/B testing 88

A/B testing X-functional Objectives and Key Results Represent 88

ConversionXL

JANUARY 22, 2015

During the first 6 months of the project, I focused on the most critical steps in the conversion funnel – in this case, the main product landing pages and the checkout funnel. Moreover, all tests were run for a minimum of 3 business cycles and based on at least 200 conversions and a confidence level of 95%. What would you say?

A/B testing 120

A/B testing Objectives and Key Results CTR E-commerce 120

ConversionXL

NOVEMBER 23, 2022

B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Sales Hacker

JANUARY 31, 2019

If you’re like the rest of the sales world, and need to send several follow-up emails to get a response, this one’s for you. Follow up email body tips. How long to wait before following up on an email. How often to follow up with sales prospects for higher response rates. Have a clear purpose.

Follow-up 80

Follow-up A/B testing Prospecting Campaign 80

ConversionXL

JUNE 13, 2016

Even A/B tests with well-conceived test concepts can lead to non-significant results and erroneous interpretations. And this can happen in every phase of testing if incorrect statistical approaches are used. Statistical stumbling blocks lurk at every phase of a test. Statistics trap #1: Too many variants.

A/B testing 77

A/B testing Non-Profits Conversion Follow-up 77

Martech

NOVEMBER 15, 2024

If only 20% of visitors reach your main CTA at the bottom, consider moving it higher. Navigation paths: Follow the journey users take from page to page to understand how they move through the site. Set up custom events, like scroll tracking or button clicks, to gain detailed behavioral data.

A/B testing 125

A/B testing Growth UX User Experience 125

Martech

JUNE 18, 2024

Amid the sea of emails, one catches your eye — a message from your favorite sports store about the perfect running shoes for the marathon you’re gearing up for. Dig deeper: Email marketing strategy: A marketer’s guide Build your email from the ground up Every high-performing email starts with a strong foundation.

Campaign 116

Campaign A/B testing Sports Retail 116

Hubspot

FEBRUARY 24, 2014

You don’t have to be a tech savvy marketer to find out because you can run A/B tests -- all without an expensive, sophisticated redesign of your website. If you’re a newbie to website optimization, check out HubSpot’s A/B test FAQs to get started. 1) Test Your Call-to-Action Buttons.

A/B testing 78

A/B testing Real Estate CRM Start-ups 78

Martech

MARCH 18, 2024

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are also an expert in small organizations who are early in their data journey. MarTechBot now has 10+ personas to provide more targeted responses. Understood?

A/B testing 116

A/B testing Click Through Rate Objectives and Key Results Campaign 116

ConversionXL

JUNE 27, 2016

It’s about doing the research, asking the right questions, digging for clues in problem areas, paying attention to the signs when they appear, and running smart A/B tests. Set up measurements for your KPIs and identify leaks in your funnel.” Find quick wins / fixes and future A/B test ideas.

A/B testing 72

A/B testing Conversion User Experience Start-ups 72

Martech

MAY 24, 2024

B2C marketers are often A/B testing different strategies to optimize campaigns. Marketing automation also makes it easier to conduct A/B testing: By testing different versions of messages, including email subject lines, calls to action and landing pages, marketers can better understand what resonates best with their audience.

B2C 112

B2C A/B testing Retail B2B 112

Search Engine Land

AUGUST 27, 2024

It often requires a significant up-front investment and relies heavily on paid channels to drive traffic to app pages. With a tool like AppTweak’s ASO Timeline, you can reverse engineer your competitor’s A/B tests and analyze their winning assets. Business email address Sign me up! Why is ASO testing important?

A/B testing 76

A/B testing Promote Campaign Conversion 76

Martech

AUGUST 12, 2024

Data quality and governance: Ensure the data collected is accurate, up-to-date, and compliant with regulations (e.g., Enhanced customer engagement Behavioral triggers: Set up automated campaigns triggered by specific customer actions (e.g., Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up!

Customers 91

Customers A/B testing B2C Cross-sell 91

Martech

JUNE 10, 2024

Insufficient follow-up: Engaging with prospects is just the first step. It’s important to have a well-defined follow-up process in place to nurture leads and convert them into inquiries, meetings, or consultations. Regular and timely follow-up can help build trust and credibility with potential clients.

A/B testing 103

A/B testing Consult Campaign B2B 103

ClickFunnels

DECEMBER 18, 2022

We all test things like button color, headlines, and font size, and then we give credence to whatever A/B test results we see… but results are only valuable if there’s a significant sample size. How are you testing new iterations? Is your sample size significant? I, too, used to avoid creating long sales pages.

A/B testing 246

A/B testing Angle Conversion Cross-sell 246

Martech

MAY 8, 2023

This resulted in creating various documentation, including a 70-page document with roadmaps, process recommendations, advice for setting up a center of excellence and reporting instructions. This involves auditing their marketing system and collaborating with our main stakeholders to understand goals.

A/B testing 118

A/B testing Campaign Clients Referrals 118

Martech

AUGUST 5, 2024

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are heading lead generation for a B2B financial services company. A/B test subject lines and content to see what resonates best with your audience. Processing.

B2B 119

B2B Lead generation A/B testing Objectives and Key Results 119

Martech

APRIL 26, 2023

In addition to the generative AI content assistant and ChatSpot alpha product, HubSpot’s March releases include pop-up CTA tracking in campaigns and adding event data to customer journey maps. Join the waitlist for both products here. You can now see these new CTAs inside the campaigns tool as “CTAs (Beta).”

A/B testing 100

A/B testing X-functional Campaign Contact 100

Search Engine Land

OCTOBER 26, 2023

Whether you’re getting great results, struggling to perform or somewhere in between, below is a checklist of 13 features to help set your campaigns up for success. Get this right, and everything else will follow. They are quick and easy to set up within the Google platform and will keep your campaigns on their toes.

Campaign 100

Campaign A/B testing Objectives and Key Results CTR 100

ClickFunnels

JUNE 22, 2021

With Google Analytics, you can set up a custom funnel that allows you to track what’s happening in your lead generation funnel. Google Analytics allows you to have up to 5 stages per custom funnel, but you probably only need two for your lead generation funnel (the landing page and the Thank You page). Follow us on Instagram!

Lead generation 230

Lead generation A/B testing Contact Conversion 230

Martech

JULY 8, 2024

By following these steps and leveraging your expertise in product management, you can successfully redesign the website of a big financial company to effectively convert new qualified customers during their long consideration journey. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign up now Processing.

Customers 116

Customers User Experience A/B testing Lead generation 116

Martech

SEPTEMBER 16, 2024

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you lead marketing operations for an enterprise healthcare company that has an app. Email: Business email address Sign me up! MarTechBot now has 10+ personas to provide more targeted responses.

Healthcare 64

Healthcare A/B testing Appointment Campaign 64

ClickFunnels

JUNE 23, 2021

Follow us on Instagram! Follow us on Instagram! Follow us on Instagram! Fortunately, online marketers have been A/B testing landing pages for over two decades now, so we know what the best practices are. It should immediately convey the main benefit of your lead magnet. Create a Super Valuable Lead Magnet.

Lead generation 219

Lead generation Appointment A/B testing Pitch 219

ClickFunnels

JANUARY 8, 2023

Start With a Soap Opera Sequence What do you send your email list when they first sign up for your list? High Drama → Backstory → Wall — This is where you capture them with a high-drama moment, tell them a bit of backstory, and then reveal the wall you came up against. This variety ends up converting, overall, a lot more people.

Campaign 130

Campaign A/B testing Click Through Rate Trust 130

ClickFunnels

AUGUST 16, 2021

Now let’s walk through 7 steps to setting up a successful lead nurturing campaign. Before you set up your lead nurture campaign, you’ve got to understand the people you serve. Before you set up your lead nurture campaign, you’ve got to understand the people you serve. What’s the main problem they’re facing right now?

Campaign 242

Campaign A/B testing Trust Click Through Rate 242

Martech

NOVEMBER 27, 2023

There are many possibilities, depending on the human user’s main interests: You are a CMO with experience as a Chief Experience Officer for an ecommerce beauty products company. For example, when a customer visits the website, a pop-up can offer a personalized discount or highlight the benefits of subscribing to a beauty box.

A/B testing 118

A/B testing Represent Follow-up Customers 118

ConversionXL

SEPTEMBER 10, 2019

It directly impacts the company, is fairly autonomous, works great with a few high-caliber folks, and involves a ton of A/B tests. And the most common type of work I’ve done with my growth teams is using A/B tests to optimize an existing funnel. I was hired to level-up the marketing team.

Growth 133

Growth A/B testing Non-Profits Engineering 133

Search Engine Land

OCTOBER 27, 2023

However, depending on those sources, you could end up with highly different answers. In the end, you hang up and realize our role as advertisers is to make sure we deliver the highest results with the smallest budget possible. Am I ready to give up on lots of valuable marketing insights? Official certifications.

Non-Profits 117

Non-Profits A/B testing Campaign Networking 117

Search Engine Land

JULY 22, 2024

CRO is mainly about A/B testing, but most tests focus only on landing pages. I’ve discussed A/B testing challenges before, but data collection often gets stuck on just landing pages. Make sure it’s set up for success (and yes, that does include budget). Business email address Sign me up! Processing.

A/B testing 96

A/B testing UX Campaign Conversion 96

Martech

NOVEMBER 6, 2023

To measure it, follow this formula: For instance, 80 positive reactions out of 150 signify a 53% engagement rate. The main task is to handle the response in a way that will give you maximum data. Create consistent follow-ups. Belkins’ study shows that the first follow-up email can boost response rates by 49%.

Appointment 126

Appointment UX Objectives and Key Results Gambling 126

ClickFunnels

DECEMBER 25, 2022

The main idea is that you give a free 45-minute presentation and then transition into the pitch for whatever it is that you are selling. 10 Keep Optimizing Your Landing Page With A/B Testing! You can do so with A/B testing : Create two variants of the same page – variant A and variant B.

A/B testing 130

A/B testing Lead generation Cross-sell Pitch 130

Highspot

MARCH 25, 2024

If you miss the mark, your message will likely end up in the trash. Solving Common Sales Pitch Email Problems Mastering Sales Pitch Email A/B Testing How AI Can Amp Up Your Personalized Sales Pitch Emails What Is a Sales Pitch? Finally, wrap up with a call-to-action inviting them to talk to you or see your product.

Pitch 52

Pitch A/B testing Sales Click Through Rate 52

ClickFunnels

JULY 5, 2021

Table of Contents Strategy #1 Set Up a Value Ladder Sales Funnel Strategy #2: Build a Popular Blog Strategy #3: Build a Popular YouTube Channel Want Russel To Teach You How To Build Your First Sales Funnel? Strategy #1 Set Up a Value Ladder Sales Funnel. Create a follow-up email sequence where you pitch your product.

Pitch 246

Pitch Lead generation A/B testing Follow-up 246

ConversionXL

SEPTEMBER 7, 2015

When should you use Multivariate testing, and when is A/B/n testing best? Of course, A/B testing is the default for most people, as it is more common in optimization. But there is a time and a place for multivariate testing (MVT), as well, and it can add a lot of value. What is multivariate testing?

A/B testing 117

A/B testing Follow-up Manufacturing Start-ups 117

ClickFunnels

OCTOBER 27, 2021

All these templates have been relentlessly A/B tested. Create Follow-Up Funnels. Here at ClickFunnels, we are big believers in following up. Here at ClickFunnels, we are big believers in following up. Can you believe what kids are up to these days?? We know that they convert well.

Gaming 239

Gaming Commission Sales X-functional 239