Highspot

DECEMBER 19, 2023

Improve Lead Qualification and Prioritization The sales development playbook provides criteria to identify high-value leads and referrals, ensuring SDRs focus on opportunities with the highest potential. This may involve conducting A/B testing and monitoring response times. This results in a more powerful go-to market strategy.

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

PandaDoc

JUNE 11, 2024

Sales professionals surveyed by Hubspot in their State of Sales report revealed that 33% of their high-quality leads came from referrals from existing customers. Along with referrals, social media is the most effective strategy for acquiring high-quality leads. They make consistent purchases and refer your brand to others. Interested?

B2B 52

B2B Process B2C Objectives and Key Results 52

Sales Hacker

OCTOBER 31, 2017

Objection Handling. Reluctance, objections, complaints and outright rejection are so common in sales that any salesperson who lacks grit and the ability to roll with the punches will soon be out of the game. Follow-up/Repeat Business/Referrals. Stay relevant by bridging the prospect and the product. .

Process 94

Process Objectives and Key Results Repeat business Referrals 94

Outreach

MARCH 25, 2019

Common B2B sales pipeline stages: Prospecting Qualification Needs Analysis Value Proposition Identification of Decision Makers Perception Analysis Proposal/Price Quote Negotiation/Objection Handling Closing/Deal Signing Referrals/Upselling. Use A/B tests to dynamically improve different elements of your pipeline.

Pipeline 65

Pipeline A/B testing Non-Profits Sales 65