ClickFunnels

JUNE 23, 2021

Fortunately, online marketers have been A/B testing landing pages for over two decades now, so we know what the best practices are. Sales pitch. Meanwhile, if we only focused on selling our products, people would soon stop opening our emails because no one wants to be bombarded with endless sales pitches.

Lead generation 219

Lead generation Appointment A/B testing Pitch 219

ClickFunnels

JANUARY 26, 2022

So even if you got them to subscribe to your email list, you wouldn’t be doing them any favors by sending them emails, content, and sales pitches that they aren’t interested in. Typically, these elements increase the conversion rate, but you still need to A/B test everything! Pitch your frontend product. Get a FREE Copy!

Cross-sell 244

Cross-sell Lead generation Pitch Sales 244

ClickFunnels

JULY 5, 2021

Create a follow-up email sequence where you pitch your product. This will allow you to seamlessly transition from providing free value with your lead magnet to pitching your paid product. That’s why you should think about your lead magnet landing page as its sales page where you pitch your freebie.

Pitch 246

Pitch Lead generation A/B testing Follow-up 246

ClickFunnels

NOVEMBER 18, 2021

You don’t want to offer someone a free lead magnet, then hit them with a sales pitch for your $2,000 online course. A classic example of a downsell is when a car salesman starts by pitching their most expensive car but then begins suggesting less expensive cars if the potential customer rejects the initial offer.

Price 241

Price Sales A/B testing Pitch 241

A Sales Guy

MARCH 8, 2013

” “If A/B testing is important to you, then your going to like this.” Premature explanation is when you launch into your pitch without knowing your customers world. You started your pitch too soon. “If you’re clients are heavy Mac users you’re gonna love this feature.”

A/B testing 117

A/B testing Pitch Prospecting Launch 117

ConversionXL

SEPTEMBER 16, 2020

While copy testing has been a decades-long standard for brand spots, it wasn’t built for the modern age. And A/B testing , another way to pit phrase-against-phrase, doesn’t tell you why a version won. Pre-testing: great for singular brand campaigns—and little else. Copy testing isn’t new. Image source ).

A/B testing 116

A/B testing E-commerce Pitch Campaign 116

ClickFunnels

JULY 2, 2021

Transition from that story into your sales pitch. Build relationships with journalists in your niche, then when you have a story that you think they might be interested in, pitch it to them. Use A/B testing to test your ideas against the original page. Grab their attention. Tell them a captivating story.

Cross-sell 246

Cross-sell Sales Niche Price 246

Sales Hacker

DECEMBER 17, 2020

The presentation of your pitch can have a huge impact on how the reader receives your message. That’s why Outreach and REGIE teamed up to create the Cold Email Grader, an easy-to-use tool that allows sales professionals to grade and improve their cold email pitches. This strategy flips the typical sales pitch on its head.

A/B testing 117

A/B testing Sales Pitch Campaign 117

ClickFunnels

DECEMBER 19, 2022

This means that you should always lead with the benefits and emphasize them all throughout your landing page copy while using features to support your pitch. Also, it’s advisable to have more than one call-to-action button on your landing page, so you might want to experiment with that (use A/B testing to learn what works best).

Lead generation 209

Lead generation A/B testing Up-sell Conversion 209

InsightSquared

NOVEMBER 14, 2019

Consider A/B testing your efforts. Below is an example of the results we got by A/B testing if a banner in our email made an impact. This is crucial because if you test more than one element, you won’t be able to conclusively tie the changes you made to the results. So how will we know what grabs their attention?

A/B testing 14

A/B testing Pitch Account management Represent 14

Highspot

MARCH 25, 2024

Moving from endless cold calling to pitching a new product to a key decision-maker demands a balance between informative and persuasive. This article will explore the secret to writing a good sales pitch email, common pitfalls, a sales pitch email template, and how artificial intelligence (AI) changes the outreach game.

Pitch 52

Pitch A/B testing Sales Click Through Rate 52

Heinz Marketing

SEPTEMBER 26, 2023

As Handley suggests, “ Think of the cold open as your ‘elevator pitch’ for the digital age. Testing and Iteration Crafting a perfect cold open may take some experimentation. Handley recommends A/B testing different approaches to see what resonates best with your audience.

B2B 133

B2B A/B testing Pitch Technique 133

ClickFunnels

DECEMBER 25, 2022

Instead, you should create a bridge page where you pitch the affiliate product to potential customers + offer exclusive bonuses. The main idea is that you give a free 45-minute presentation and then transition into the pitch for whatever it is that you are selling. 10 Keep Optimizing Your Landing Page With A/B Testing!

A/B testing 130

A/B testing Lead generation Cross-sell Pitch 130

ClickFunnels

JANUARY 28, 2022

Here at ClickFunnels, we have spent the last seven years relentlessly A/B testing sales funnels, including the standard elements of landing pages. Displaying the “Buy Now” button the moment your pitch starts. A/B Testing. Displaying extra testimonials as your video progresses. …and so on.

A/B testing 148

A/B testing Launch Price Up-sell 148

Sales Hacker

JUNE 15, 2020

A/B testing. A/B testing will help you understand what content works better for your niche. Of all your leads, only about 25% will be sales qualified and ready-to-pitch. But you need to think long-term. If you re-write that email 100 times in a month, how much time can you save using a template ?

A/B testing 137

A/B testing CRM Pipeline Sales 137

Hubspot

JULY 12, 2019

The second sentence is also quick and to-the-point, explaining what the business does without a five paragraph pitch. Pro Tip: A/B Test Your Pitch -. The second sentence refines your original pitch to try and use new messaging that resonates with what your recipient cares about. Reply Rate: 35.3%. What Worked.

Campaign 101

Campaign A/B testing Pitch Cross-sell 101

Hubspot

MAY 16, 2019

In order to successfully pitch your stories to journalists and news outlets nowadays, you need to account for the content that performs well on their social media profiles and their publication. So before you pitch your story, make sure it’s relevant and interesting to the news outlet's social audience. A/B Testing.

Technique 101

Technique A/B testing Angle Pitch 101

ClickFunnels

DECEMBER 9, 2021

That way, you start priming the potential customer for the sale before you make your sales pitch, which means that they will be more open to your offer once you do. Just make sure to A/B test everything. Ideally, your frontend product should address the same problem as your lead magnet but provide much more value.

Lead generation 262

Lead generation Campaign Up-sell A/B testing 262

Veloxy

MAY 21, 2022

This is why we A/B test with personalized subject lines. Just because your prospect opened the email doesn’t mean you should jump right into your pitch or business messaging. This makes the transition from a hyper-personalized introduction to a value-added offer smoother and less conflicting.

A/B testing 173

A/B testing Prospecting Sports Pitch 173

Martech

JANUARY 7, 2022

Can a non-expert pitch in and help? Use A/B testing or other methods to learn how customers react. Consider delivering what you have now, but adding the bells and whistles later (maybe your website just needs to be usable, but it can have more functionality later). Don’ts: Get caught up in analysis paralysis.

A/B testing 131

A/B testing Campaign Pitch Meeting 131

Salesmate

JUNE 22, 2021

So, whether it’s in person or via email, you need to prepare a sales pitch that is bound to get a positive response. Likewise, when you’re creating sales pitch emails, you need to perceive them from your customer’s perspective. At the end, you need a sales pitch email that’ll get you a high number of responses. Shocking, right?

Pitch 52

Pitch A/B testing CRM Sales 52

Hubspot

MARCH 11, 2015

Someone reads about a great A/B test, gets excited, and rushes out to do just the same thing. To make matters worse, many site owners don’t even test. Reading about best practices , tests that won , and A/B testing success stories is great. Testing stuff on your site is great. everything!

A/B testing 78

A/B testing Conversion Trust Lead generation 78

ClickFunnels

DECEMBER 5, 2022

Say, authors often use a free chapter as a lead magnet, then follow it up with a sales pitch for the book. That way, your lead magnet will not only set the stage for the upcoming affiliate product pitch but it will also serve as social proof for it. Just make sure to A/B test everything!

Niche 130

Niche Pitch Cross-sell A/B testing 130

ConversionXL

SEPTEMBER 25, 2014

When most beginners start with conversion rate optimization, they get carried away by the rosy picture of A/B testing. Let’s test button colors? Unless you’re a giant like Amazon, you need to go beyond the random let-us-change-button-color-today kind of tests to move the needle through A/B testing.

Conversion 116

Conversion A/B testing Education Launch 116

Sales Hacker

JANUARY 31, 2021

As you try these out, use A/B tests to identify which work best for your business and prospects. They value their time, care about their privacy, and don’t love being interrupted with unsolicited sales pitches (most of the time). If it’s possible on your platform, run A/B tests, too. They’re smart too.

Follow-up 125

Follow-up A/B testing Sales Prospecting 125

ClickFunnels

SEPTEMBER 21, 2021

It usually ends with a pitch toward one of your products or services — something that’s related to the topic of the webinar. In fact, even if our conversion rate is good , we should create a habit of running tests — A/B tests, heatmaps, scroll maps, click maps, and so on — to determine how we can improve our marketing assets.

Lead generation 244

Lead generation B2B Referrals Launch 244

Martech

SEPTEMBER 23, 2021

Can a non-expert pitch in and help? Use A/B testing or other methods to learn how customers react. Consider delivering what you have now, but adding the bells and whistles later (maybe your website just needs to be usable, but it can have more functionality later). Don’t: Get caught up in analysis paralysis.

A/B testing 132

A/B testing Finance Campaign Pitch 132

Sales Hacker

DECEMBER 17, 2024

One thing that we are finding helpful is small group events, dinners with senior people where we’re not pitching, where we are creating a community for them to connect. And often afterwards, they’d be like, I expected you to pitch me. Well, the executive dinners, no pitch, is as close to my silver bullet as well.

GTM 102

GTM Engineering Electricity X-functional 102

Partners in Excellence

NOVEMBER 17, 2012

I even tried some experiments to see if I was being subjected to A/B testing–couldn’t see that I was.) It’s content that’s actually a thinly disguised “buy mine” sales pitch. ” We all know vaporware, perhaps this is nothing more than vaporware. But now my guard is up.

Minimum Viable Product 112

Minimum Viable Product A/B testing Pitch Construction 112

ConversionXL

AUGUST 24, 2021

We cover everything from A/B testing, branding, and social media marketing to Google Analytics, SEO, or landing page optimization. If there aren’t any new projects coming up, do some research and pitch your own ideas to head. This is where you make your pitch. Improve processes. Make your case for promotion.

Promote 141

Promote Pitch Campaign Niche 141

Hubspot

AUGUST 2, 2012

3) Do Some A/B Testing. A/B testing can be a source of frustration if you don’t approach it in the right way -- it’s not a silver bullet to a better page. The best way to start a test is by forming a hypothesis for what you think might perform better. 4) Leverage Testimonials.

Lead generation 78

Lead generation A/B testing Drivers/motivators Conversion 78

Sales Hacker

NOVEMBER 22, 2021

Creating great sales email sequences requires a lot more work than just writing a few punchy pitches. It’s more compelling for the rep to choose content based on their knowledge of the prospect’s use case, instead of pitching everything. How to A/B test your sequences. The key to creating sales sequences reps will use.

Objectives and Key Results 119

Objectives and Key Results A/B testing Sales Pitch 119

ConversionXL

JULY 16, 2019

Ideate and pitch ideas for achieving your marketing goal. Vote and decide on your campaign content, channels, and tactics based on ideas pitched in Phase 2. Build just enough of the campaign to get it ready for testing. Set your targets and objectives for what you want to accomplish based on feedback and research.

Drivers/motivators 114

Drivers/motivators Campaign Gambling Launch 114

Sales Hacker

JANUARY 31, 2019

They value their time, care about their privacy, and don’t love being interrupted with unsolicited sales pitches (most of the time). If it’s possible on your platform, run A/B tests, too. As you try these out, use A/B tests to identify which work best for your business and prospects. They’re smart too.

Follow-up 96

Follow-up A/B testing Prospecting Campaign 96

SaaStr

FEBRUARY 3, 2021

You need early reps who truly have a passion for what you are doing — and where their passion will follow into their pitch. That way, at least you are running an A/B test. Selling a product without a brand, without enough logos, is tough. Understand the AE will naturally want to do what she’s experienced at.

Quota 108

Quota A/B testing Sales Up-sell 108

Hubspot

FEBRUARY 23, 2017

Still, pitching isn’t easy, but communication is key for building and nurturing the symbiotic relationship between marketers and the media. Do they regularly post on the topic you’re planning to pitch? There are really only two things that can set a pitch apart at first glance: the sender (i.e., Grab their attention.

Pitch 78

Pitch Entertainment Angle Objectives and Key Results 78

ClickFunnels

DECEMBER 4, 2022

Finally, once the potential customer completes your free email course, pitch them a relevant product or a product kit, ideally with a discount. Then at the end of it pitch them a basic skincare starter kit so that they could begin implementing what they just learned. But what should you include in your newsletter?

Niche 130

Niche Pitch Lead generation Promote 130