Remove Account management Remove Cross-sell Remove Territory
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Rethinking Account Based Selling

Partners in Excellence

They had invested a lot in training, content, and other programs to support the account based selling focus. People were going through the motions of developing their account plans, they would review them with management, then they went back to doing their jobs in the way they had always done them.

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The 10 Best Salesforce Automation Tools for 2022 & 2023

Veloxy

Price: $49/month for Salesforce users, corporate plans available Automations: Non-selling activities, lead prioritization, lead capture Veloxy has several features to help you automate Salesforce, no matter how long you’ve been using the CRM platform. The Top 7 Best Salesforce Automation Tools. source of image. source of image.

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Running the Enterprise Playbook with Envoy Head of Enterprise Sales Sarah Lash (Video)

SaaStr

Adding C-level engagements and cross-departmental selling will lengthen your sales cycle but it will provide you with customers who stick and an increased average transaction size. You need to have the people already in place when you’re looking to hire for senior account management. Accountability to review.

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New Logos, Account Development, Hunting

Partners in Excellence

Recently, Don Mulhern and I were have a discussion about misunderstandings–consequently lost opportunities in prospecting, new account development, account growth. If you are focused on new logos, you assess your territory, finding all the customers in your territory that have the problems your solutions solve.

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Hunters And Farmers…….Again

Partners in Excellence

Hunters do it in a territory, maximizing their share of territory. Farmers do it in a territory, maximizing their share of territory. The are generating net new revenue from their territories. A hunter’s territory may be defined as a city, region, country, or industry. No Room For Farmers!

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The Secret to Better Forecasting? Data, People, and Processes

Salesforce

Leaders from your different regions show up with estimates they all calculated in different ways, some of them in spreadsheets. Using a revenue intelligence solution, you can proactively identify opportunities or renewals at risk, find high-growth accounts, and drive predictable revenue growth so you and your team can sell better.

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Hunters In Major Accounts?

Partners in Excellence

Wrapped around this is some notion of upsell/cross sell, “Can we expand the relationship with the current customer (individuals)?” Much of this thinking drives an “account maintenance” philosophy, as a result, we tend to look towards “farmers” or relationship builders as our account managers.