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Discover how to make product-led sales a part of your go-to-market strategy. Customer experience: CRM tools, like Salesforce , ensure proactive accountmanagement, engagement, and long-term retention. What you’ll learn: What is product-led sales? Why are product-led sales important?
I asked her to share how the concept of Revenue Operations can now span beyond acquisition marketing as well as sales and how it can impact customer success and accountmanagement teams as well. So I think I’ve been in the marketing space a long time and always had my partner in crime sales right alongside.
I went to work at a startup in Washington, D.C. Called Appian that went public two or three years ago, and we were building business process management software. And then I went to work at Google for about three years as a product manager in ads. And then the second, he was going to market trying to change pricing.
I went to work at a startup in Washington, D.C. Called Appian that went public two or three years ago, and we were building business process management software. And then I went to work at Google for about three years as a product manager in ads. And then the second, he was going to market trying to change pricing.
Pursuit helps companies hire elite go-to-market talent on a non-retainer basis. As a key GTMfund partner, they equip sales and marketing teams with top performers. If you’re hiring for sales or marketing roles, reach out to Pursuit at pursuitsalessolutions.com/gtm or message a GTMfund team member. Sense of it.
GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. Prior to Carta, Jeff led SMB Sales at DocuSign, and started his career at Oracle, where he rose from Strategic AccountManager to VP of Sales over a decade. The future of GTM is AI-powered.
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