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Sales most definitely have two sides, and this is also true of accountmanagement. Technology is primarily about product development, not distribution. This is also true of accountmanagement. There is no accountmanagement being done—its only focus is on new accounts.
But technology is even enabling much of that old role to be shifted into even more effective and efficient electronic channels. Changing customer buying preferences, greater comfort with technology, lower costs technologies have facilitated much of this. Selling general managementconsulting services is very complex.
We’re in the middle of a transformational time in the world of technology across all sectors. Demand generation, strategic alliances, marketing, sales, accountmanagement, customer success, and solution engineering will all roll up to the CRO to assign complete and unquestionable accountability over the revenue lifecycle.
Direct sales reps get comped on the initial sale and hands the customer off to AccountManagement on day one. DON’T pit your Direct Sales and AccountManagement/Customer Success teams against each other. At some point an AccountManager gets involved to renew and upsell the customer.
Fortune 500 and Inc 5000 companies have found continued success with new field sales strategies and technology, and a new number one key performance indicator (hint: it’s not quota). As a leader in field sales consultation and software, we’re here to give you and future reps the ultimate guide for success. Field sales is not dead!
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