Account management Market share Technology 
Martech
APRIL 11, 2025
If anything, AI will go from the thing everything is talking about to another fundamental technology users expect and probably dont even notice. The second message is that marketing teams are overwhelmed. Journey Governance helps marketing teams work together with the correct permissions and oversight. The first message is AI.
Highspot
FEBRUARY 1, 2024
We also have big plans for extending and deepening our investments in our customers’ success and so, as we prepare for our next fiscal year, I wanted to share our strategy for your success in the near- and long-term. Two recent research findings validate the category’s importance and growth: Spending on sales enablement technology grew 35.7%
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ConversionXL
MARCH 20, 2019
Demandbase’s costs place it in the 96th percentile for “Marketing Account Management” software. For example, if multiple users from a company (usually identified by IP) are reading about how to reduce their corporate real estate footprint, it may flag that company as a strong prospect for a seller of space management technology.
Sales Hacker
DECEMBER 18, 2019
Sales Technology has EXPLODED over the last few years. I’ve interacted with more than 250+ sales technology vendors over the past 2 years, and I’ve noticed 6 sales tech trends you should be aware of going into 2020. In a not-so-distant future, our sales technology tools will be able to tell our reps what their next best action is.
Openview
APRIL 3, 2018
Direct sales reps get comped on the initial sale and hands the customer off to Account Management on day one. For example, as an early stage startup, your goal may be coverage – you need to land as many logos as you can to beat out your competitor and grab market share.
Sales Hacker
NOVEMBER 14, 2019
In the past, managers would give their SDRs free rein to prospect whomever they wanted. The smarter managers would write down a list of target accounts they hand-picked based on gut-feel or, at best, data collected in their CRM. . Today, technology enables us to become laser-focused on who we should target. Growth trends.
SaaStr
SEPTEMBER 13, 2020
It’s also been a powerful moment for technology to be a force for good. Still has some market share to go, but is providing a fantastic offering that many of you benefit from. You get this almost eating effect, I think of it as Pac-Man in motion, where truly, cloud is taking over the core of technology and all of software.
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