SalesPop

MARCH 25, 2021

Sales most definitely have two sides, and this is also true of account management. In his 2014 book Zero to One , Peter Thiel wrote, “In the 1990s, the focus was on the product, and not on sales. If your product requires advertising or salespeople to sell it, it’s not good enough. This is also true of account management.

Account management 98

Account management Customers Pipeline Trust 98

SalesPop

MAY 21, 2021

Through the articles in this series, we’ve now covered all aspects of account management, and its related features within Pipeliner CRM. Let’s now take an overview of the subject and pull all the pieces together, and see how Pipeliner powerfully supports account management. Product Catalog and Product Line Items.

Account management 98

Account management CRM Pipeline Territory 98

Salesforce

OCTOBER 6, 2021

Which account management skills should you be focused on right now? Most recruiters look for hunters to fill sales roles and farmers to fill account management roles. Most recruiters look for hunters to fill sales roles and farmers to fill account management roles. Leadership skills. Communication skills.

Account management 96

Account management Objectives and Key Results Clients Drivers/motivators 96

SaaStr

AUGUST 26, 2022

Who we’re hiring for at SaaStr: Director of Account Management to support our top sponsors. Own a $5m+ product line here and grow it. The post Who We’re Hiring for Team SaaStr: Director of Account Management, and Director of Email / Growth Marketing appeared first on SaaStr.

Account management 23

Account management Growth Strategize Campaign 23

Martech

NOVEMBER 1, 2024

By targeting existing customers, you can use their marketing funnel engagement data, sales data and product usage data to create tailored growth plans, keeping expenses manageable while maximizing impact. Higher win rate due to known customer behavior and product usage patterns. Here’s how to build it.

Growth 133

Growth GTM B2B Strategize 133

SalesPop

MAY 7, 2021

One place where project management really comes into account management is bringing a broadly stated goal into realistic terms. They can use account planning and project management to figure out just how realistic that goal is. Numerous parts of project management will be part of this tool.

Account management 98

Account management Drivers/motivators Pipeline CRM 98

Martech

SEPTEMBER 11, 2024

Customer success (which comes in many flavors, from customer service to account management), is in charge of customer satisfaction and sometimes renewal. Product management is in charge of anticipating and meeting customer’s emerging needs. customer persona, product feature, sentiment).

Cross-sell 107

Cross-sell Customers UX A/B testing 107

Martech

JANUARY 14, 2025

Foundational excellence An exceptional product or service, coupled with a seamless and positive customer experience, is the bedrock of customer retention. “Your product/service has to be great, and the customer experience also has to be great, Stevens said. Here are seven ways to keep your most profitable customers. ” 5.

B2B 128

B2B Customers Objectives and Key Results Cross-sell 128

Martech

AUGUST 12, 2024

Dig deeper: 3 traits of an effective marketing CRM product owner Optimizing marketing performance Where are your contacts coming from? Companies with no owner by target account : Identifies target accounts without assigned ownership, crucial for strategic account management.

CRM 116

CRM Contact Account management Follow-up 116

Sales Pop!

APRIL 10, 2022

Efficiency, in turn, leads to productivity, and productivity leads to profitability. You might even have different kinds of customers, say for different types of products, which would require different forms with different fields. Different types of actions can be accounted for in these different forms.

Pipeline 227

Pipeline CRM Account management Contact 227

Martech

AUGUST 12, 2024

How it helps you This update allows users to create custom object records on the go, boosting productivity and flexibility for teams working remotely or in the field. By streamlining the calling process, sales and service teams can step up their productivity and reduce time spent on administrative tasks.

CRM 117

CRM Pipeline Contact Conversion 117

Sales Hacker

JULY 29, 2021

Talking to leads, engaging with prospects, cultivating deals – every aspect of sales productivity has a direct impact on a business’s bottom line and often on a sales professional’s compensation. Doing this is a far more sustainable way to improve productivity without causing burnout. What is sales productivity? Think about it.

Product 120

Product Objectives and Key Results Drivers/motivators Sales 120

Search Engine Land

AUGUST 22, 2024

Segmentation by best sellers, product attributes, location, profitability and user type. A comprehensive product matrix approach. One campaign fits all This approach is common for small accounts that don’t generate high levels of conversions, making segmentation difficult to justify. This is often the case with D2C accounts.

Campaign 85

Campaign Objectives and Key Results Non-Profits Territory 85

Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Today, we’re diving straight into the details with product marketing leaders. On the menu: less ‘obvious’ tactical tips on how these experts have aced the art of nailing a product launch – from pre-launch, to launch-day, to post-launch. Start early!

Launch 126

Launch Product GTM Technology 126

Martech

APRIL 11, 2025

Were hearing a lot from these larger up-market customers within the SMB that theyre feeling just as overwhelmed with all of these changes, Angela DeFranco, VP and general manager of product for Marketing Hub, told MarTech. Large enterprises have more resources. Small teams have resource limitations.

Territory 75

Territory Government Account management Contact 75

Veloxy

JUNE 23, 2021

One way to select between outside and inside sales hires is by analyzing the type of product you’re selling. If your product or service is a high priced solution that includes customization, then outside sales will work perfectly. However, sales can be handled remotely if you sell SaaS or other cloud based products.

Inside sales 232

Inside sales CRM Sales Pipeline 232

Search Engine Land

AUGUST 19, 2024

With the emergence of AI, the roles of operations, client services, writers, SEO execs, account managers, SEO directors and tech SEOs could be significantly transformed or even replaced by AI agents, potentially reshaping the entire SEO industry. Account management could be as easy as receiving a client’s email or chat message.

Account management 84

Account management Clients Gaming Drivers/motivators 84

Veloxy

JUNE 15, 2023

Essential skills for success include strong customer relations, business development, account management & problem solving abilities. The Role of Outside Sales Reps An outside sales representative’s primary responsibilities include generating leads, cultivating relationships, providing product information, and closing sales.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Territory 264

Sales Hacker

OCTOBER 11, 2024

Product : Vanta Your deal is almost closed, and all that’s left is the security review. Churn is influenced by metrics like product usage, QBR frequency, and expansion opportunities. For example: Revenue is driven by metrics like win rate, ACV (average contract value), and number of deals closed.

GTM 116

GTM X-functional Pipeline Construction 116

SaaStr

FEBRUARY 7, 2025

His view is your sales team teaches your customers how to get value out of your product. So if you’re not technical enough to understand the product and understand how it works, it’s hard to teach your customers. ( You gotta know the product cold.) Similar to most structures of a technical sales team. Talk to users.

Technical Sales 69

Technical Sales Inside sales Cross-sell Account management 69

Sales Gravy

OCTOBER 23, 2022

On this episode of the Sales Gravy Podcast, I challenge you to consider how you can make more time through improvements in sales productivity and reinventing the way that you work. They were suddenly more productive. If you're an account manager, you make an impact by expanding and retaining your accounts.

Product 92

Product Construction Territory Pipeline 92

Sales Pop!

SEPTEMBER 9, 2023

Comparing the CRM Industry to Others First, let’s consider the significant differences between our industry—the CRM industry—and products outside that industry. You’re basically purchasing, though, a finished product. The product itself is more important than the service. The product itself is more important than the service.

CRM 173

CRM Pipeline Account management Appointment 173

Sales Pop!

JUNE 13, 2022

In reality, a company needs to implement an overall solution, not one for account management, then another for reporting, yet another for outbound calling, and yet another for something else. No, in addition to sales automation, Pipeliner addresses project management, key account management, activity management, and much more.

Pipeline 235

Pipeline CRM Angle Sales 235

Sales Hacker

JANUARY 24, 2025

acquisition and 7 startups The most successful companies understand that product and go-to-market strategy must be deeply interconnected. But sustainable growth requires a cohesive approach, where every decision about the product is made with its market fit, buyer journey, and expansion potential in mind. Insight from a $1.3B

GTM 103

GTM Cross-sell Finance Price 103

Partners in Excellence

JANUARY 24, 2025

And, we saw the metrics most critical for the RevOps VP, Enablement VP, Product Specialist VP, Marketing, Field Managers, and so on. ” Customer service will have their 5, marketing theirs, rev op/enablement theirs, inside sales/BDRs theirs, field sales theirs, account managers theirs.

High impact 109

High impact Pipeline Inside sales Quota 109

SaaStr

MARCH 8, 2023

How did the largest product-led growth enterprise company in the world find success? Not because they planned to start as a product-led company but because they couldn’t afford to. Not because they planned to start as a product-led company but because they couldn’t afford to. Directly through sales teams.

Product 103

Product GTM Commission Growth 103

Sales Pop!

SEPTEMBER 18, 2021

The Common Lists include elements relating to account hierarchy, sales roles, contact relations and account relations. As you’ll readily see, these easy-to-utilize elements have incredible usefulness to sales and account management. Accounts Hierarchy.

Pipeline 225

Pipeline CRM Contact Consult 225

Veloxy

OCTOBER 24, 2022

This sales tool is used to quickly update and manage your Salesforce CRM. If you’re an account manager using Salesforce, you’re all too familiar with having too many active tabs in your browser. Luckily for account managers there is Scratchpad. Relayto has a 100% rating on their content management.

Quota 147

Quota Contract Account management Price 147

Sales Pop!

NOVEMBER 18, 2021

Sales Enablement Tool and key account management ( KAM). These are now united under the single revenue engine of project management. Our product approach has so revolutionized backend administration that a full-time administrator is no longer required. sales, marketing, product, and support.

Lead generation 245

Lead generation A/B testing Referrals CRM 245

SaaStr

JULY 1, 2024

Do you have customers who are using your product successfully now? Make sure your product is ready. Figure out what they care about, how they use the product, and how they describe success when using it. You’re going after a different buyer with longer sales cycles, and it will require more product expertise.

Cross-sell 118

Cross-sell Price Account management Up-sell 118

Iannarino

JUNE 21, 2021

In 2011, I was asked to help a client’s strategic account management team improve their results. The first level of value (Level One) is the value found in your product or service. Salespeople (still) using the legacy laggard approach pitch their product and services, relying on the first two levels of value.

Strategize 183

Strategize Clients Sales B2B 183

Sales Hacker

OCTOBER 1, 2024

Balancing product-led growth with an enterprise sales motion. 7:40) The transition from purely product-led growth to supporting an enterprise sales motion. (11:52) 45:18) The importance of separating new logo sales from account management. (48:29) The importance of building a strong post-sales function early on.

GTM 115

GTM Growth Customers Account management 115

Search Engine Land

MAY 7, 2024

Meta’s latest update will allow advertisers to automate parts of ad creation using brand products and guidelines to inspire the creations. Automating the ad-creation process frees up time for advertisers to work on other parts of account management tasks that can’t be automated. The big picture. Why we care. Key updates.

Launch 116

Launch Account management Campaign Up-sell 116

Sales Pop!

JULY 2, 2024

Without the right tools, you can never do a job on time, let alone productively and efficiently. It’s also critical for account management to know which customers bring in the most revenue. Most companies choose the wrong tools for what they need to accomplish, especially when it comes to CRM.

CRM 173

CRM Pipeline Prospecting Technology 173

Martech

JUNE 12, 2024

Your sales and account management teams may already be using some of your prospecting content in relationship building. Are there certain products or services they need? Many buyers, especially B2B, do research online before speaking, even with a trusted account manager. Watch for patterns in page path analysis.

Customers 113

Customers Cross-sell Education Account management 113

SaaStr

SEPTEMBER 8, 2024

If you are not familiar with Flexport, they are a licensed customs brokerage and freight forwarder built around a modern web application that helps brands move products around the world. Are you selling a product in a well defined category with other direct competitors? Very early on it’s weighted towards product vision and sales. “We

Non-Profits 127

Non-Profits Price Contract Start-ups 127

Partners in Excellence

MAY 25, 2021

My earliest experience of specialization was product/solution focused specialists. When I started selling, I had the responsibility for growing a very large banking account. While I had good knowledge of the customer and good knowledge of our core products, I wouldn’t have been successful without the help of specialists.

Assembly Line 133

Assembly Line Account management Education Sell 133