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Clinch adds digital audio to dynamic creative campaigns

Martech

Advertisers using creative optimization for video ads now can include ads for audio channels in these omnichannel campaigns. Advertisers and agencies using Flight Control have two options for the creative used in audio ads. An audio player integrated with Flight Control allows users to preview audio campaign assets.

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Understanding How Does a Digital Marketing Agency Make Money

Lead Fuze

In this blog post, we’ll explore the various pricing models used by digital marketing agencies – from hourly rates to value-based approaches – and how balancing revenue with business expenses can affect an agency’s financial health, as well as strategic partnerships for lead acquisition and revenue generation.

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3 New Ways Marketing Cloud Helps You Succeed With AI

Salesforce

You’ll be able to transform the way you interact with your customers and your marketing systems, to do things like: Fuel creativity with data-driven answers with new embedded intelligence, strategic partnership integrations, and segmentation capabilities for marketers in Data Cloud.

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