Martech

SEPTEMBER 10, 2024

Today, geolocation technology company Foursquare introduced Sales Impact, a new offering in its campaign attribution suite. The tool combines location and purchase insights, allowing marketers to measure the impact of multichannel campaigns on sales. Why we care. And revenue from U.S.

Retail 108

Retail Campaign Sales Represent 108

Veloxy

AUGUST 23, 2023

In today’s competitive landscape, the key to success lies in adopting cutting-edge technology. AI Sales Tools offer features for email deliverability, analytics & forecasting capabilities, CRM optimization, training & coaching opportunities as well as advertising/marketing automation to maximize revenue generation.

E-commerce 130

E-commerce Represent CRM Customer Relationship Management 130

Martech

FEBRUARY 11, 2022

With so many brand messages flooding customer inboxes and smartphones, it’s no wonder marketers are having a hard time connecting with audiences. Even with more technology solutions available than ever before, 74% of marketing leaders say they struggle to scale their personalization efforts, according to a Gartner survey.

E-commerce 117

E-commerce B2C B2B Campaign 117

Capterra Sales & Marketing Software

DECEMBER 17, 2021

To show you how reviewers feel about HubSpot Marketing Hub, here are some of the most positive excerpts from Capterra reviews: Pros. “It It allows me to have a better grasp on an account and how to best serve it” — Small business, marketing and advertising, marketing manager “Lots of cool features that are quite easy to use.

Real Estate 97

Real Estate Price Campaign CRM 97

Martech

JUNE 26, 2024

The Association of National Advertisers had some good news for the Cannes Lions audience earlier this month. In 2023, media buys on mostly bogus made-for-advertising (MFA) websites represented an extraordinary 15% of ad spend. Clicks and users may be real, but they don’t represent reaching a high value audience.

Represent 111

Represent Networking B2C Niche 111

Martech

JUNE 26, 2024

At the IAB Tech Lab Summit in New York this month, tech leaders discussed real applications for the technology, either available now or soon. Marketers are catching their breath from a flood of updates and new features. Image: Chris Wood It seems like every day new AI-powered tools enter the growing martech ecosystem.

E-commerce 113

E-commerce A/B testing Retail Represent 113

Martech

JANUARY 16, 2024

It wasn’t until a different representative intervened that the update was confirmed. Regarding more specific issues like unfair account suspensions, the spokesperson stressed that advertisers should appeal any decisions they believe to be unfair through the Help Center. However, the manager hadn’t heard about it either.

Service 115

Service Customers Represent Networking 115