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How to address the top reputation issues impacting brands today

Search Engine Land

There was a massive spike in coverage and public interest after an Alaska Airlines plane was forced to make an emergency landing in January. By comparison, 49,000 articles written about Boeing’s safety issues got 829,900 social media interactions from June 8, 2023, to June 7, 2024.

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Good morning: The B2B playbook is expanding

Martech

Natalie Bowman , Managing Director, Marketing and Advertising, Alaska Airlines. Quote of the day: “Focus grouping a concept with a TikTok personality in it and for how much TikTok consumes one part of the population, there are still so many others who have no clue.”

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Start A Conversation From Afar With These 10 Zoom Backdrops

Sales Hacker

Isolated Cabin in Alaska. Did you know that Manhattan would have about 28 people if it had the same population density as Alaska? (And neither are you, sitting there behind your screen with a nice shirt and sweatpants.) Yeah, we’re onto you. You can pretend like you have a peaceful, quiet environment with this serene backdrop.

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How to close more 6-figure deals, according to data

Gong.io

This guy has been to more president’s clubs than Alaska Airlines, but I couldn’t help but wonder… is team selling really that important? . Selling is a team sport once you’re talking quarter million dollar deals. I don’t just sell — I coach and direct a go-to-market team.”. I finished my overpriced coffee and went home. .

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Sending a message about company culture: Friday’s Daily Brief

Martech

Natalie Bowman , Managing Director, Marketing and Advertising, Alaska Airlines. Read more here. Quote of the day. Just told our entire email list to get vaxxed. Prayers for our unsubscribe rate.” The post Sending a message about company culture: Friday’s Daily Brief appeared first on MarTech.

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4 Things You Didn’t Know About Team USA Olympians (But Data Can Tell You)

Salesforce

Olympians come from as far north as Alaska and Maine. Given the number of warm-weather, outdoor sports at the Olympic Games held in the summer, it makes sense that many members of Team USA come from the states with favorable climates for those sports. In fact, members of Team USA come from 46 states and one U.S. territory, American Samoa.

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The Rules of Sales Engagement Have Changed {Infographic}

SalesLoft

Oh, and there’s a fun fact about the cost of Alaska. Keep reading if you’re interested in how SalesLoft’s sales engagement platform enables organizations to create a personalized, scalable, and consistent go-to-market process across the sales organization. Or simply if cost savings are of interest to you.