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To Chatbot or Not to Chatbot for B2B Lead Generation?

Cience

Think for a moment about chatbots for B2B lead generation … What do you feel? In today’s article, we’ll examine the pros and cons of chatbots for B2B lead generation. Social networks. By Purpose : For external use: Lead Generation . Lead scoring/qualification. To chatbot or not? . And we do.

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What Is Social Selling, and How Does It Work?

Salesforce

Think about how much you depend on your digital neighbors — checking your social networks and online reviews — before you commit to buying something important. Social selling is a lead-generation technique where salespeople directly interact with their prospects on social media platforms.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Back to top ) How account-based selling works ABS is more collaborative than lead generation. Your connections on social media sites also may reveal opportunities to network. It’s an all-hands-on-deck approach to sales where your entire team participates in outreach.

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