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Even in this obscure niche, their napkin-math suggested that improper moisture management cost companies $1 billion in repair and replacement costs each year. Niche, offering highly specialized products that are used in a handful of uncommon situations. Niche industry newsletters, like Call Centre Helper newsletter.
Many Sales Professionals and Business Owners that sell finance products, spend a lot of time having consultative sales conversations with people who are not decision makers, can’t afford their financial services, or don’t meet their ideal niche. When selling finance products and services; the competition will be rife!
No matter if you’re a yoga instructor, a marketing guru, or a legal consultant, the way you present your services on your site can make or break your business. By dedicating pages akin to blog posts for each service niche, you offer a deep dive into what you do, how you do it, and why it matters. SEO plays a crucial role here, too.
Companies operating in this niche could create topics around real estate investments and sub-letting opportunities because holiday homeowners could use these houses to earn money on the side. The good news is that every niche can use tangential content. Let’s see a couple of examples of tangential topics. Main topic: Holiday home.
They helped me understand my options as a patient and things to look out for or ask during consultations. Around 2019, I became more curious about strategy design and perhaps making the leap to a consultant role. In 2020, like so many others, I was laid off from my consultant role due to the pandemic. TAKE ME TO TRAILHEAD.
Many Sales Professionals and Business Owners that sell financial services, spend a lot of time having consultative sales conversations with people who are not decision makers, can’t afford their financial services, or don’t meet their ideal niche. When selling financial products and services; the competition will be rife!
Many Sales Professionals and Business Owners that sell professional services, spend a lot of time having consultative sales conversations with people who are not decision makers, can’t afford their services, or don’t meet their ideal niche. No matter what services you’re selling; it’s likely the competition will be rife.
Alternatively, if you're writing about a niche topic and don't have any experts within your company, consider reaching out to external thought leaders to collect quotes. As Forsey notes: "By connecting with industry professionals, you can recognize the very human angle of the topic, which can make anything more exciting.
Can you find an under-served niche or an angle that hasn’t been done (or that you think you can do better?)? You can hire a consultant, ask a friend who is already podcasting (that’s what I did – thanks, Ralph and Carol Lynn !), Of course, the first step to beginning any new marketing effort is determining what your goals are.
Craft thought-provoking questions Use AI prompts effectively to pose thought-provoking questions about your industry or niche. Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints. Priming can help shape its responses and ensure they align with your desired angle.
This can help you provide more in-depth information or approach the topic from a different angle. Align with your brand and expertise: Choose topics that align with your brand values, expertise and industry niche. Context) You are an experienced SEO consultant that specializes in content SEO.
You as a consultant or you as an agency. So you want to have a different angle, a new angle, something that you’re about.”. Each webinar focused specifically on content for bloggers—a niche in which its founders were experts. “I You need to figure out, what are you about? How are you better than the competition?
They have videos, images, multiple angles, buyer guides, reviews, tags, and detailed technical information on their products. With the ContentSprout topic generator, you enter the niche (e.g., You can get creative with it, but use the image as your starting point. golf”) and get categories, sub-categories, and clusters.
Identify the niche your company fills and write highly specialized content about that niche," Prater explains. "It This is because an overarching evergreen topic can lead you to brainstorm a number of smaller post ideas and story angles. At the HubSpot Blog, we often call our overarching evergreen topics "pillars."
I decided to kill off the marketing consulting business, and only work with a select few when I feel like it (to keep my pencil sharp). Fitness market is very competitive, so we were looking for a niche that had enough people in it, but not that much competition. We found a niche that had only 2 products, made by the same guy.
The first thing you need to do is pick out one of your competitors, pick one of the bigger names in your niche simply because they’ll have a higher volume of reviews due to the sheer number of customers they handle on a day to day basis. Mumsnet is also a highly active community if you’re in the baby and parenting type niche.
We can look at our campaigns from different angles and develop innovative ways to improve them. For one of our niche clients in social media marketing, we tried everything from choosing different audiences to coming out with short, lengthy videos. Before becoming a consultant, I used to work in-house. Leave your comfort zone.
However, back in 2013, in my previous career as a strategy consultant, I was doing a lot of work with telecoms companies in South Africa. I think if we had focused on solving a niche problem, the market’s simply not big enough to scale. The first thing we did was really pulled the unemployment angle quite aggressively.
Our whole value prop is kind of be that in a more ready to go away that’s, again, practicing what we preach, specialized on a niche or on marketing service companies basically if that answers the question. There’s not like a perfect model for it, but it essentially takes a fulfillment process and a team. Matt Heinz: It does.
Write guides that allow you to teach your readers something new, or to think about it from a unique angle. As CXL’s founder Peep Leja says: “This content can’t be what’s already been overdone, you need a new angle/lens/format to stand out.” . Creative consultancy Long–Dash does this often. .
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