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Leadgeneration for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best leadgeneration strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals.
Marketers can be involved in product development to ensure the product aligns with the customers’ needs, in communicating price points, in finding the best angles to keep customers coming back, and so on. Marketing touches every part of a company. The bigger the company, the more specialized your role will be. Source: Nanigans.
But if click-through rate (CTR) and engagement is low — even if it ranks on page one — you've now spent your time and budget running circles in an SEO hamster wheel. And, by the way, CTR is an indirect SEO ranking factor. Specific keyword angles. All roads lead back to user intent. Generate the most engagement.
So in your next SlideShare, try opting for the "worst" angle instead of the "best" -- it could give you a boost in clicks. If your title is too long, your SERP CTR could plummet. So if you’re using SlideShare as a leadgeneration tool, this could be hindering your efforts. while giving you what you want (leads!)
With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Place this at a 45-degree angle to the left or right of the subject. Next, place the fill light at a 45-degree angle on the other side and lift it close to or just above eye level.
The Intersection of AI and Affiliate Marketing Affiliate marketing is all about promoting products or services to earn commissions on sales or leadsgenerated through your efforts. Check out LeadFuze to see how you can automate your leadgeneration.
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