Remove Angle Remove Follow-up Remove New York
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How to Build Authority and Elevate Your Brand with Press

ConversionXL

As someone who’s been on both sides of the publishing table for over a decade and has had her fair share of features in Business Insider, Lifehacker , and The New York Times , I can tell you that it’s never too early—or too late to get press. If The New York Times has vetted them for that, then there’s some truth to it, right?

Angle 151
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How to Launch a Product: Secrets From Silicon Valley's "Most Sought-After Image Consultant"

Hubspot

Then last year The New York Times dubbed her , " the most sought-after image consultant in the start-up world.". Barker turned to a real-time example, Color Genomics – a start-up she funds and advises. After all, the podcast was recorded prior to the launch, yet we aired it following the push.)

Launch 78
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How to incorporate macroeconomic signals into your SEO strategy

Search Engine Land

Maybe SEO is not the first initiative anyone thinks of when strategizing how to incorporate macroeconomic angles inxto their marketing campaigns, but you’re missing the boat if you don’t. Depending on who you follow, Twitter can give you the view of people like journalists and politicians, who help shape the broad discourse.

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How to Jack the News to Generate Marketing Buzz

Hubspot

” Competitors may quote some expert’s speculation on the real reason, but a reporter can’t cite that without adding something self-demeaning like “according to an expert quoted in the New York Times.” So imagine their collective relief when the local fire brigade showed up to the rescue.

Angle 77
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500+ Journalists Agree: These Are the Worst PR Tactics in 2019

Hubspot

Receiving too many follow-ups. How many follow-ups becomes too many follow-ups? When is it okay to send a follow-up email? What should you include in a follow-up email ? Too many follow-ups. Generic angle to a common story. Image Source. Cold calling.

Pitch 78
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Advertorials Can Work—If You Get It Right

ConversionXL

They’re often lumped together with other maligned tactics, like cold emails and pop-ups. Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). Define your angle. Advertorials also have their critics.

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28 of the Best Instagrams to Follow for Design Inspiration

Hubspot

If you follow the right people, that's what Instagram can do for you. To help you narrow your search, I've carefully curated some of the best Instagrams to follow for design inspiration. 28 Designers You Have to Follow on Instagram. What if I told you you could visit an art gallery. from the comfort of your own home?

Angle 72