Hubspot

APRIL 6, 2012

Many ecommerce product pages include hackneyed, generic product descriptions -- I get it, it's much easier to just plop in the manufacturer's description. Great ecommerce marketing now leverages technology to simulate a shopping experience as close to real life as possible. 4) Include User Reviews and Unique Content.

Conversion 78

Conversion Cross-sell A/B testing Angle 78

ConversionXL

OCTOBER 7, 2022

Industry Average CAC Travel $7 Retail $10 Consumer goods $22 Manufacturing $83 Transportation $98 Marketing agency $141 Financial $175 Technology (Hardware) $182 Real estate $213 Banking/Insurance $303 Telecom $315 Technology (Software) $395. High-quality images show the tie from different angles, and each one is zoomable.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

The Lost Book of Sales

OCTOBER 22, 2020

This article explains in fair detail what kind of efficiencies, savings and progress Tesla aims to achieve in the coming years with their battery technology, and it's a generally fascinating read into the tech that powers almost all of our devices. "The

Angle 52

Angle Territory Manufacturing Government 52

Search Engine Land

FEBRUARY 6, 2023

2 Behind Apple As The 2nd Most Valuable Company In America 2014: As the world’s largest online advertiser, Google’s rise was a reflection of the technology industry taking a larger role globally. Google News’ New Local Angle 2008: New capabilities allowed users to “create a local section for any city, state or country in the world.”

E-commerce 77

E-commerce Government Engineering Angle 77

Hubspot

FEBRUARY 21, 2025

Technology stack. In reality, you need to nurture and push value propositions on all sides with personalized angles to each stakeholder in detail and nurture relationships with multiple decision-makers. Start by analyzing your current best clients the ones who get the most value from your work and whom you love working with.

Clients 41

Clients Sell Cross-sell Objectives and Key Results 41

Hubspot

AUGUST 2, 2012

Proctor & Gamble, a company that doesn't directly relate to sports or the Olympics, came up with an angle for this campaign that everyone can relate to. As one of the less-than-hefty cars advertising at the 2012 Olympics, this was a relevant and effective way to stand out against other manufacturers. Samsung's "Take Part" Campaign.

Campaign 78

Campaign Gambling Sports Launch 78

Salesforce

JANUARY 8, 2024

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement. Ecommerce sales are expected to reach $8.1

Angle 67

Angle Healthcare Technology Technology 67

Spiro Technologies

AUGUST 5, 2024

Is it the manufacturers themselves who are just going to move into dealing with the customers directly? I think they will be disrupted from all angles. If you’re a manufacturer, you’ve got your process for producing products. In this course, you explain why your company uses technology. What is a tech stack?

E-commerce 59

E-commerce Manufacturing Electricity Gaming 59

Sales Hacker

JANUARY 13, 2021

This article was written for technology professionals who would like to learn more about OEM deal strategies and structures. Enterprise original equipment manufacturer (OEM) software is when one software company (the licensor) licenses its software to another software company (the licensee). Understanding enterprise OEM software.

GTM 89

GTM Negotiate Profit margin Contract 89

Search Engine Land

JULY 11, 2023

Performance Max is a wonderful advertising technology, but it comes with a significant downside: All advertisers receive the same advantage. Everyone can access the thousands of data points Google uses to make decisions, the same competitive bidding algorithms that drive incremental growth.

Campaign 66

Campaign Price Retail Up-sell 66

Heinz Marketing

FEBRUARY 10, 2020

To what you alluded to, I’ve kind of, yeah, I mean, shifted across a variety of industries and have supported, whether it’s manufacturing and financial services or life sciences, over to entertainment. Now I’m working in private clubs and fitness clubs and college athletic space. Matt: No, that was amazing.

Pipeline 17

Pipeline B2B Sales B2C 17

Hubspot

MARCH 24, 2015

Now, the technology exists for anyone to create their own online "radio station" and broadcast to anyone in the world. Imagine a manufacturing company that hosts a weekly show with continuing education for distributors who want to up their game on product knowledge. Abby and I work well together because we each take a different angle.

Promote 78

Promote Non-Profits Hospitality Start-ups 78

Spiro Technologies

FEBRUARY 13, 2023

Instead, today we’re talking to Matthew Wanasz, the Chief Operating Officer at Wanco, which is maybe the best manufacturer of high-quality and easy-to-use highway safety and traffic control products. Matthew Wanasz: Sure, we’re a manufacturing company first. Welcome to the show Matthew. Adam Honig: Gotcha.

Customers 52

Customers Construction Manufacturing Government 52

Spiro Technologies

FEBRUARY 13, 2023

Instead, today we’re talking to Matthew Wanasz, the Chief Operating Officer at Wanco, which is maybe the best manufacturer of high-quality and easy-to-use highway safety and traffic control products. Matthew Wanasz: Sure, we’re a manufacturing company first. Welcome to the show Matthew. Adam Honig: Gotcha.

Customers 52

Customers Construction Manufacturing Government 52

Lead Fuze

JULY 11, 2021

They proceeded by emphasizing that drones are indeed a useful piece of technology. Manufacturers want to shorten supply chains and improve output without increasing overhead. We’ve discussed the sales pitch from a lot of different angles in this blog post. Nursing homes want to protect, improve, and build their reputation.

Pitch 98

Pitch Cold Call Sales Objectives and Key Results 98

Spiro Technologies

JANUARY 18, 2023

Instead, today we’re talking with Steve Kingeter, the CEO of VC999, probably the best manufacturer of vacuum packaging machines in the world. And by that I mean meats, fishes and cheeses are very common, although this type of technology has a very wide spectrum of applications. Welcome to the show, Steve. Adam Honig: Of course.

Manufacturing 52

Manufacturing Assembly Line Up-sell Engineering 52

Spiro Technologies

AUGUST 3, 2023

Transcript Adam Honig: Since we’re in the AI space, we always like to bring in an AI angle. My background’s in manufacturing. And in that technology, we built our custom app to run our entire swag stores without the need for inventory. Isaac Hetzroni: Technology is becoming a big one. Yeah, that’s weird.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

Spiro Technologies

APRIL 21, 2023

Just like every other industry that was getting effectively enabled by technology. And rail has a significant tailwind behind it because of the sustainability angle. In particular you’re seeing a lot more facilities or manufacturing plants coming up in Mexico. Adam Honig: Gotcha. It’s all labor costs.

Transportation 52

Transportation Manufacturing Territory Education 52

SaaStr

AUGUST 5, 2020

The verticals we focus on are obviously the office productivity, dev tools, but also some of the more antiquated industries, including construction, agriculture, manufacturing, et cetera. So supply-demand mismatch was pretty severe in the initial time of COVID, and most of the manufacturing of PPE has been outside of the US to this day.

Transportation 77

Transportation Government Healthcare Objectives and Key Results 77

SaaStr

AUGUST 22, 2020

We’re a full-stack technology-powered brokerage helping usher in the hybrid workplace and the office of the future. Justin Bedecarre: And it’s a really inspirational thing to add technology and innovation to the workplace, how you find space, how you manage space, and build the office of the future. Jason Lemkin: But long.

Real Estate 82

Real Estate Contract Government Start-ups 82

Heinz Marketing

OCTOBER 7, 2019

Do you have certain channel partners that you count on for particular vertical industries, or is it just sort of managing the complexity of saying we’ve got a different messages or different angle within a single channel or within a single reseller for multiple industries? How do you manage that, those differences?

Pipeline 74

Pipeline Territory Sales Healthcare 74

Spiro Technologies

NOVEMBER 18, 2022

We’re gonna use modern technology to do it. So it was actually like Neil Rackham’s research that’s been selling but on a much bigger scale and with modern technology. A lot of the people who listen to this podcast are in the manufacturing and related industries. How do you think this impacts them?

Customers 52

Customers Sales Contract Up-sell 52

SaaStr

JUNE 28, 2024

How Sales Roles are Changing Some things have shifted, especially where you can apply technology in the customer journey. You have to look at how sales roles change from a couple of different angles. People are trying to figure out how to apply the technology. What are my peers doing? Where have people found success?

Growth 103

Growth Customers GTM Territory 103

Sales Hacker

SEPTEMBER 22, 2020

Tom has more than 25 years of experience in the technology hardware and software businesses. I started in manufacturing and research and development, and then very quickly realized that, that was a lot harder and less fun than marketing organization. I was there for 23 years. Running the business unit isn’t really about that.

Growth 82

Growth Objectives and Key Results Manufacturing Start-ups 82

Martech

JULY 25, 2024

Other examples of NEWU’s work had less expected angles. “The first is the residential business unit, essentially the manufacture and distribution of accessories and residential furniture, primarily for home and office but for living indoors and outdoors; everything you can imagine except for kitchens and bathrooms.”

E-commerce 115

E-commerce Hospitality Angle Sports 115

Sales Hacker

APRIL 1, 2025

And, you know, you’ve had a hell of a career, you know, over the last 20 plus years, worked at the helm of really what I would consider the world’s leading technology brands. Microsoft was really seen as kind of yesterday’s technology company, so it was a big jump for me. spent six years there, I believe it was.

GTM 64

GTM Up-sell Start-ups Growth 64

Martech

SEPTEMBER 21, 2021

Looking back over the many panels and talks we hosted at MarTech last week, I was struck by how technologies like AI for predictive analytics and digital asset management tools are being much more widely adopted. The platform’s AI-driven technology helped Serial 1 determine what images resonated most with consumers. Read more here.

B2B 101

B2B Manufacturing A/B testing Angle 101

Salesforce

SEPTEMBER 13, 2024

Territory sales managers operate in a variety of industries, from consumer goods to manufacturing and technology. Develop these by asking more questions, seeking advice from experts, focusing on the “why” over the “what,” and considering things from multiple angles.

Territory 59

Territory Objectives and Key Results Cross-sell E-commerce 59