Heinz Marketing

FEBRUARY 10, 2020

This week’s episode is entitled “What Do Tina Fey, The Ohio State University and B2B Marketing Have in Common?” Paul: I want to see if they can make the connection, if they can see ahead to where we’re going and make a connection between Tina Fey, the Ohio State University and B2B marketing.

Pipeline 17

Pipeline B2B Sales B2C 17

Hubspot

AUGUST 2, 2012

Proctor & Gamble, a company that doesn't directly relate to sports or the Olympics, came up with an angle for this campaign that everyone can relate to. The Samsung "Take Part" campaign uses different technologies to stay up to date on everything that's happening during the Olympics. Marketers can learn a lot from this campaign.

Campaign 78

Campaign Gambling Sports Launch 78

Search Engine Land

FEBRUARY 6, 2023

2 Behind Apple As The 2nd Most Valuable Company In America 2014: As the world’s largest online advertiser, Google’s rise was a reflection of the technology industry taking a larger role globally. Google News’ New Local Angle 2008: New capabilities allowed users to “create a local section for any city, state or country in the world.”

E-commerce 77

E-commerce Government Engineering Angle 77

Search Engine Land

MARCH 23, 2023

Everyone Wants A Piece Of Google: More Antitrust Saber-Rattling By States Attorneys General 2011: Ohio was the latest considering an antitrust investigation against Google, joining Wisconsin and Texas. Google Settles & Wins Lawsuit Against ‘Google Cash’ Scammers 2011: Google won a $1.6

Engineering 76

Engineering Promote Angle Healthcare 76

Salesforce

SEPTEMBER 13, 2024

Territory sales managers operate in a variety of industries, from consumer goods to manufacturing and technology. Develop these by asking more questions, seeking advice from experts, focusing on the “why” over the “what,” and considering things from multiple angles.

Territory 59

Territory Objectives and Key Results Cross-sell E-commerce 59