ConversionXL

JUNE 23, 2020

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege).

Entertainment 105

Entertainment Angle Education Promote 105

Search Engine Land

MAY 3, 2023

Blogs like to cite reputable sources, a unique angle universities can leverage to secure links. Then go down the list and begin pitching article topics. Find podcasts with websites where they promote or reuse the content in written form. From this list, listen to each podcast to understand their angle on the topic.

Niche 105

Niche Technique Angle Pitch 105

Hubspot

APRIL 28, 2017

You're pitching your content to publications that might be interested in sharing it with different audiences. That being said, a dedicated backlink outreach strategy can be helpful for newer websites or if you're promoting a specific piece of exceptional content. 2) Only pitch guest posts or backlinks that add value for the reader.

Pitch 78

Pitch Angle Follow-up Start-ups 78

Hubspot

OCTOBER 6, 2016

Examine the previously published content on the publications you plan to submit to, and try to locate content gaps : topics that haven't been covered yet, or new angles on topics that you can offer a fresh perspective on. Once you know what you want to write about, read up on how to pitch your story idea to the editors. 3) Webinars.

Referrals 78

Referrals Pitch Networking Angle 78

Understanding the Sales Force

MAY 20, 2024

Let’s discuss the preparation, work and diligence the organization would have done prior to promoting a minor leaguer to the majors. If they elect to sign a free agent, it usually comes down to money and if the player and team can agree to the terms, they have what is usually an expensive replacement.

Angle 80

Angle Pitch Negotiate Promote 80

Sales Hacker

JANUARY 28, 2021

Prospects are being pitched every single day by strangers hoping to connect with them on LinkedIn. Personalizing your LinkedIn InMail pitches to the person you’re pitching can be the difference between time on your calendar and getting ghosted. Keep it brief: You’re probably not going to sell a prospect in your first pitch.

Pitch 129

Pitch Networking Up-sell Prospecting 129

Hubspot

MAY 18, 2020

They generally surround one of the most fundamental concepts in sales — the elevator pitch. In this case, the pitch can't be delivered verbally. In all likelihood, you would create what's known as a sell sheet — a document that could be described as the physical equivalent of the elevator pitch. What would you do then?

Sell 78

Sell Construction Pitch Angle 78

Sales Pop!

MAY 14, 2024

Use a mix of media, text, case studies, testimonials, and FAQs to cover every angle of your service. The page is a lot more than a sales pitch. High-quality, authentic testimonials can resonate more deeply with your audience than any self-promotion. SEO plays a crucial role here, too.

Presentation 130

Presentation Service Product Niche 130

Hubspot

MARCH 13, 2012

So to help you excel with your own guest blogging efforts, here is a look at the mistakes guest bloggers commonly make when strategizing, pitching, and writing guest blog posts -- so you can avoid them and increase your chances of guest blogging success! Mistakes in Pitching Guest Posts. 6) Grammatical/Spelling Errors in Pitches.

Pitch 78

Pitch Angle Strategize Engineering 78

Hubspot

MAY 7, 2018

Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional. Sometimes, a press release about your company’s new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting.

Campaign 101

Campaign Transportation Launch Hospitality 101

Hubspot

JANUARY 9, 2019

This is also the reason why pitching a product’s features is a lousy attempt at persuasion. To pinpoint the exact emotion that resonated with our audience the most when our paid acquisition team promoted our CRM through Facebook ads, they tested over 30 angles against cost per regular user and click through rate.

Process 78

Process Angle Click Through Rate Gambling 78

Hubspot

FEBRUARY 1, 2011

Toss a sardine can out onto the pitch, and he'll swoop in violently and decimate everything in a 2-thumb radius (article written to smartphone scale). The effects can be devastating when teams work together to cover all the angles. Don't be Afraid to Use the Eagle Having trouble getting through a level? Just ask a pig.

Angle 78

Angle Construction Strategize Gaming 78

Heinz Marketing

MAY 29, 2023

The amount of time it takes that buyer in the decision making process to engage with the seller, the number of buyers involved in the decision making process… I think we’ve looked at the complexity from that angle quite a lot and that it’s important to look at it from that angle. But we do that with salespeople sometimes.

Pipeline 105

Pipeline Angle Sales Trust 105

Hubspot

AUGUST 19, 2019

To discuss his strategies for promoting and analyzing his campaign, I sat down with Larry Kim. Find a unique angle that others aren't writing about. Creating relevant content is one thing -- but pitching this content successfully to online publications is an entirely different challenge. Impressive, right?

Campaign 78

Campaign Niche Angle Promote 78

Hubspot

AUGUST 10, 2016

A smart content promotion strategy changed all that. At the end of the day, having more followers gives you an even larger promotional vehicle for your on-topic content, so why not give it a try? When you send your email, don't just pitch one idea. Pitch a few original ideas with a unique angle to choose from.

Niche 73

Niche Angle Pitch Follow-up 73

Hubspot

MAY 22, 2012

Try not to post the same content again and again; rather, mix up the content and offer different angles. The cardinal rule of inbound marketing is to provide value, not high-pressured sales pitches. If your conversion rate was high, but views were low, you need to evaluate and improve upon your promotion channels and strategy.

Campaign 78

Campaign Launch Angle Click Through Rate 78

Hubspot

AUGUST 3, 2012

When the jingle wraps up, it's at a pitch only a dog could hear, using words no human could understand. I guess that's where the childish angle comes in. That'd be fine if it was the Snuggles bear or something, but it's a banana named Nanerpuss singing an annoying song on top of a stack of pancakes promoting a diner.

Education 78

Education Angle Pitch Promote 78

Hubspot

MAY 27, 2020

Start by making a short list of your top website pages that you want to promote and include in your future guest blogs. Next, make sure you prioritize your list and only pitch blogs that have: Domain Authority of 40 or higher (or Domain Rating if you're using Ahrefs). Then, craft your pitch with their publishing guidelines in mind.".

Referrals 69

Referrals Pitch CRM Contact 69

Hubspot

FEBRUARY 6, 2014

Q: What channels did you use to promote your campaign? A: We used several channels to promote the campaign. Developing a short, sweet pitch that is tailored by the publication and providing links and image assets to make it easy to cover your idea is important. Which were effective? Kickstarter Community.

Campaign 78

Campaign Commission Angle Follow-up 78

Hubspot

APRIL 28, 2015

However, sessions less directly related to your profession can be valuable as well if they’re led by an industry figure you’re angling to meet. The conference hosts will start promoting these pages in advance of the event, and they’re a great way to keep track of acquaintances and people you’d like to meet. 2) Orient yourself.

Follow-up 78

Follow-up Angle Pitch Meeting 78

PandaDoc

AUGUST 29, 2022

An average deal negotiation process typically consists of these steps: Submission of a proposal Promotion to the shortlist Becoming a preferred vendor Scope approval Quote sending Contract sending Contract signing. Promotion to the shortlist, becoming a preferred vendor. Try the sharp angle technique.

Negotiate 98

Negotiate Contract Objectives and Key Results Legal 98

Beeketing

MAY 3, 2021

Once it is implemented successfully into the business’s eCommerce system, the business simply needs to scale through a combination of new product lines, content publishing, and web promotion. . The video below can be used as a starting point for identifying your pitch angle. . <Carmine Influencer outreach. Microblogs.

Growth 52

Growth Niche Angle Pitch 52

Hubspot

MARCH 28, 2022

But its popularity also makes it a crowded platform to stand out — and sales reps risk sounding overly promotional if they don't compose their messages appropriately. Forming a meaningful connection with the prospect ahead of cold-pitching them is going to be the most effective strategy. I've never considered [idea] from that angle.

Conversion 81

Conversion Sell Cold Call Objectives and Key Results 81

Hubspot

OCTOBER 17, 2014

You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan -- and you''re comfortable executing on all of that in your slides. You want better copy, and better design, and better promotions, and better CTAs, and better results (usually in the form of leads). Include Numbers.

Lead generation 78

Lead generation Presentation Promote Networking 78

Hubspot

OCTOBER 18, 2013

At the end of the day, reporters live for a great story they can share, and that starts with a unique perspective, a new angle on an old story, or a scoop no one else has.”. If your client has that kind of news, pitch your heart out. News is news that matters to more than your company. Watch your language.

Angle 78

Angle Launch Pitch Start-ups 78

Hubspot

SEPTEMBER 17, 2018

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Place this at a 45-degree angle to the left or right of the subject.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

JULY 10, 2018

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. Lending to the ad a newsworthy, topical angle. In short, email marketing is still one of your best tools to engage intent signals, distribute content and deliver pitches.

Campaign 101

Campaign B2B Lead generation CTR 101

Hubspot

DECEMBER 31, 2015

When it came time to pitch journalists, we could reinforce the fact that "men wearing leggings" was newsworthy, as the topic had already been covered by other reputable sources. Will it help them get promoted? In order to increase the chances of a reporter taking on your story, we must consider the following three factors: Motivation.

Pitch 53

Pitch Drivers/motivators Launch Angle 53

Hubspot

OCTOBER 10, 2019

This is because an overarching evergreen topic can lead you to brainstorm a number of smaller post ideas and story angles. As the HubSpot Blog's Audience Growth Writer, I pitch and write about various industry trends. Promote your blog posts on multiple channels. Want more information on blogging?

Engineering 15

Engineering Promote User Experience Niche 15

PandaDoc

FEBRUARY 27, 2023

Sharp angle close The sharp angle close is also known as the discount close. The sharp angle close is an attempt to edge out the competition and build trust with a new client or customer. The sharp angle close is an attempt to edge out the competition and build trust with a new client or customer. How do you do that?

Closing 52

Closing Contract Technique Referrals 52

Heinz Marketing

MAY 29, 2023

The amount of time it takes that buyer in the decision making process to engage with the seller, the number of buyers involved in the decision making process… I think we’ve looked at the complexity from that angle quite a lot and that it’s important to look at it from that angle. But we do that with salespeople sometimes.

Pipeline 64

Pipeline Angle Sales Trust 64

Highspot

OCTOBER 30, 2023

Perhaps there’s a demographic you haven’t tapped into or a service angle you haven’t explored. For example, if the sales performance goal was to increase the effectiveness of sales pitches , the win rate is a great KPI to measure.

Objectives and Key Results 59

Objectives and Key Results Sales Quota Promote 59

Pointclear

MAY 2, 2012

You want to learn more about these people and their companies so you can make an informed pitch when you reach them. He also notes that all marketing organizations are becoming mini publishers that have to produce content that comes from a different angle, is unique and is well-prepared. The Challenges in Measuring Social Media ROI.

Strategize 72

Strategize B2B Angle Cold Call 72

Heinz Marketing

MAY 29, 2023

The amount of time it takes that buyer in the decision making process to engage with the seller, the number of buyers involved in the decision making process… I think we’ve looked at the complexity from that angle quite a lot and that it’s important to look at it from that angle. But we do that with salespeople sometimes.

Pipeline 52

Pipeline Angle Sales Trust 52

Heinz Marketing

JULY 8, 2019

Well, if they’re social selling trainers and they promise you that they’re going to digitally transform your sales effort, whatever the heck that means, they obviously have an angle and they’re trying to sell their social selling training to you. She walks in the room after you wait for her for a long time, right?

Pipeline 66

Pipeline Sales Pitch Angle 66

Highspot

OCTOBER 23, 2023

Seamless collaboration among teams ensures that the product’s introduction to the market is smooth and covers all angles from promotion to post-purchase support. Pitch Your Positioning to Stakeholders Ensure that internal stakeholders understand and are aligned with your product’s positioning.

Launch 59

Launch Negotiate Product GTM 59

Spiro Technologies

APRIL 24, 2024

We should pitch it to someone in Hollywood. Mike Nager: Yes, there could be a whole bunch of different angles. They’re placed on tracks for promotion faster and things of that nature. It’s really not like that at all. Mike Nager: Laverne and Shirley putting the tops on the beer bottles, right? Adam Honig: Exactly.

Manufacturing 59

Manufacturing Education Electrical Engineering Electricity 59