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What Makes a Good Salesperson? 20 Characteristics & Statistics

Veloxy

In sales terms, it’s the ability to focus on promoting your product or service over and over again (from different angles if necessary) until there are no more possibilities for a successful sale. While it may not always ensure success, it does increase the chances that a potential client will consider your pitch.

Referrals 290
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How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Keep that report to share with your boss when you approach them to discuss your promotion.

Promote 141
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The Ultimate Guide to Press Release Distribution

Hubspot

Keep reading to learn how you can properly create, pitch, and distribute a press release for optimal brand awareness. Along with crafting a press release that journalists are interested in, you’ll need to be super-specific with the people to whom you send your pitches. Craft a killer pitch. How to distribute your press release.

Pitch 101
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5 Steps for Improving Your Media Outreach: Insights From 1,300 Publishers

Hubspot

Just as marketing has shifted toward an inbound strategy of attracting a specific audience rather than forcing messages to the masses, PR has assumed a similar mindset by strategically targeting the best-fit publications and influencers to promote content made for a target audience rather than a “spray and pray” mentality.

Pitch 78
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500+ Journalists Agree: These Are the Worst PR Tactics in 2019

Hubspot

Spend any amount of time searching the hashtag #PRFail on Twitter and you won't struggle to find journalists lamenting about all of the bad PR pitches they received this week. Journalists' Top Ten Email Pitch Pet Peeves. Receiving an irrelevant pitch. Receiving a pitch that is too self promotional without a real story.

Pitch 78
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Advertorials Can Work—If You Get It Right

ConversionXL

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege).

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10 ways to build quality backlinks for any website

Search Engine Land

Blogs like to cite reputable sources, a unique angle universities can leverage to secure links. Then go down the list and begin pitching article topics. Find podcasts with websites where they promote or reuse the content in written form. From this list, listen to each podcast to understand their angle on the topic.

Niche 105