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Mastering AI and marketing: A beginner’s guide

Search Engine Land

AI systems became more sophisticated, with applications in various industries, including marketing, healthcare and transportation. Bright, inspiring colors, viewed from an overhead angle. ChatGPT prompt: Social media content ideas “Our company, [COMPANY NAME], is launching a new product/service in [MONTH/YEAR].

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The Ultimate Guide to Successfully Livestreaming From Home

Hubspot

On live webinar meetings, for example, we've been treated to up-the-nose camera angles, inadvertently-shared bathroom breaks, echo-y audio and dark, grainy webcam video. Many of us are doing two types of livestreaming these days: online meetings or webinars with colleagues, and livestreams related to promoting our products or services.

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The Ultimate Guide to Personal Branding

Hubspot

Differentiation is half the battle with a new product or service, and people often associate a start-up with its founder. No matter what they're buying, prospects know they can get a similar product or service from another vendor. The more definitively you can brand yourself, the better. A positioning statement. buyer brush-off.

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How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

Industry Average CAC Travel $7 Retail $10 Consumer goods $22 Manufacturing $83 Transportation $98 Marketing agency $141 Financial $175 Technology (Hardware) $182 Real estate $213 Banking/Insurance $303 Telecom $315 Technology (Software) $395. Are you getting the most competitive price for resources and services (e.g.,

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Episode 22: How Commtrex is Helping Modernize the Rail and Freight Industries

Spiro Technologies

Um, because I saw that the puck was headed in the direction where, eventually there was gonna be, one centralized platform or database where shippers would have to go in order to be able to connect with all the rail surf terminals, ports, warehouses, uh, leasors and service providers and railroads. Is that how it works?

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Changing the Way We Work with Founding Partner Lan Xuezhao at Basis Set Ventures (Video + Transcript)

SaaStr

You see the flow chart, I’m not going to go through every single detail, but you see the flow chart from loading, unloading, transportation, hold at different ports, transporting different geographies and hiring drivers and driver turnover, and then certification paperwork. Are they already a winner or any different angle?

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

They never had access to Internet, and public transport is very expensive. The challenge, however, is that because of the limited disposable income that both consumers and businesses have, you can’t charge a lot of money for services there. ” At this point we were offering the service for free.