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What Generative AI Leaders Know That You (Probably) Don’t

Salesforce

We’ll highlight some of these high performers, including Schneider Electric , Rossignol , and General Mills. Get the guide Schneider Electric, Rossignol, and General Mills are three companies (although not cited by McKinsey) that are AI high performers. High performers, on the other hand, are past that phase. Here are their stories.

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Are Utilities Ready? How To Engage Your Customers in the Most Competitive Market Yet

Salesforce

Energy customers know to call their utility first when they have a question about electric or gas service. Yet as electric vehicle (EV) adoption rises, many EV shoppers don’t know their electric utility can help them understand the costs and benefits of charging their cars at home. But the landscape is changing — fast.

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How Can You Get More Value From AI? This Company Has Some Ideas

Salesforce

Breaking down silos Schneider Electric , a global energy management and industrial automation company, has formalized an AI program under a new Chief AI Officer and scaled it to every corner of the company. Let’s look at one model company you can learn from. Its vision, “data and AI first,” is already paying dividends.

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How to optimize sales and marketing processes for efficient customer acquisition

Martech

You don’t buy an electric screwdriver to drive nails, do you? Manual tasks like sending emails, entering data and scheduling appointments eat up more than half of their workday. You can also prepare templates and trigger canned responses to book appointments, cover the most frequently asked questions or handle objections.

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Prioritizing Safety in Field Service Can Boost Your Bottom Line, Too

Salesforce

The agreement gives me peace of mind the generator will keep my home’s heat and electricity on during unexpected outages in the winter. Make field service visits safe and easy for customers by enabling them to manage their own appointments with digital self-service. It also provides the company with on-going business from me.

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PowerViews with Dan Waldschmidt: Changing the Conversation

Pointclear

Dan tells his consulting clients about well-known brands, like Ford Motor Company, General Electric, and Kentucky Fried Chicken, that only achieved success after their founders failed thousands or even tens of thousands of times. Think about trying something ten thousand times,” Dan says. Connections.

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Watching B2B TV: Thursday’s Daily Brief

Martech

Even for TV, appointment viewing doesn’t exist except for news and sports.”. But now in the world of virtual and augmented reality, consumers are test-driving electric vehicles, and renters are inspecting and leasing their new homes. It’s not how people are living their lives these days. They want it when they want it. Read more here.

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