Salesforce

MARCH 7, 2024

If you’re a large fashion retailer with an upcoming sale on sneakers, you can send that announcement exclusively to the segment of your audience that has shown interest in athletic footwear. Have you ever had an appointment reminder from your healthcare clinic? But don’t discount small businesses – they are players, too.

Objectives and Key Results 114

Objectives and Key Results Customer Relationship Management SQL A/B testing 114

Salesforce

FEBRUARY 6, 2024

This model is commonly associated with retailers, since they sell directly to their shoppers. In essence, direct sales involves selling products directly to consumers, without the support or inventory of a retail store. Others may support existing customers, reaching out to them to upsell or cross-sell.

E-commerce 64

E-commerce B2C Pharmaceutical Inside sales 64

Veloxy

OCTOBER 29, 2021

c) Rise in Leads The same business review from Harvard shows that sales teams that adopted AI increased their leads and appointments by as much as 50%. That’s because AI powered machine learning has taken on time consuming tasks of connecting and qualifying leads as well as follow ups and relationship management.

Non-Profits 223

Non-Profits Sales CRM Pipeline 223

Salesforce

SEPTEMBER 29, 2021

Given this disruption, here are a few transformation trends I see will impact the financial landscape in APAC (the Asia-Pacific region). The front office experiences less digital innovation beyond capital markets and cash management. For years, retail and wealth management firms have offered customers digital account tools.

CRM 98

CRM Clients Drivers/motivators Appointment 98

Martech

FEBRUARY 25, 2022

B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. Unica serves enterprise and midsize companies in the banking, financial services, insurance, retail, healthcare, telco, and travel and hospitality markets.

E-commerce 120

E-commerce B2C Manufacturing Hospitality 120