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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? It''s pretty darn close!

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“From Hackathon to Unicorn” Talkdesk Co-Founder Tiago Paiva and SaaStr CEO Jason Lemkin (Video + Transcript)

SaaStr

You go from the leanest organization and very small SMB, to closing seven figure TCVLs for enterprise. It took us a couple of years to even get close to that. Jason Lemkin: That’s what drove these last four months as you’re crossing the million in revenue. Why will the partners sell you? Tiago Paiva: Oh yeah.

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Seed Investing Today: What’s Changed, What Hasn’t with Aileen Lee and Jason Lemkin (Video + Transcript)

SaaStr

Look, okay, let’s say half your business sells to eCommerce, but 20% sells to live events. Jason Lemkin: What does it mean… So we’re in these weird times, the cloud shares are at an all time high, NASDAQ’s closed, this crazy recession we’re in, but you’re bullish about unicorns.

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What Is Product-Led Sales? The Ultimate Guide

Salesforce

The product is the lead, but the sales-assisted motion will help close the deal. PLS increases speed to close and it reduces the time reps use nurturing leads. This shortens the time needed to close deals. Learn more What is product-led sales? ” The prospect is now in a sales cycle without realizing it.

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How to Get Started with Door-to-Door Sales in the Digital Age

Salesforce

Developing a solid door-to-door practice can empower your sales strategy and help you close more deals. Like other sales approaches, the goal of door-to-door sales is to establish a relationship with a customer, upsell , cross-sell, and close more deals. You convert them into customers by closing the deal.

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Competitive Pricing: The Secret to Winning More Deals

Salesforce

Your business will have to set firm red lines that cannot be crossed, no matter how badly the sales team wants to close a deal. Penetration pricing: A penetration pricing strategy involves drastically discounting a product, even to the point of selling it below cost. Say your product’s current price is $500.

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70 Words That Win: Sales Terms Every Rep Should Know

Salesforce

You’re not selling tools or closing contracts; you’re offering solutions and building partnerships. Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast. Quantify the benefit with stats wherever possible.