Remove Assembly Line Remove GTM Remove Product
article thumbnail

Do You Trust Your People To Solve Problems?

Partners in Excellence

Continuing my series on applying lean/agile manufacturing principles to selling, I was reminded by Charles Green and Dave Jackson about an important aspect of these principles that is never mentioned by those promoting lean/agile in our sales assembly lines. This represents waste, lost productivity, and continued low performance.

Trust 124
article thumbnail

A SaaS Fairy Tale….

Partners in Excellence

Since the target customers, initially, for these tools were individuals and small teams, the methods others had used in consumer product selling were adapted. Materials explaining the capabilities of the products, demos, 30 day free trials were heavily leveraged. And assembly line process started to emerge.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

“Don’t Cancel” Vs. “Buy Again”

Partners in Excellence

Making sure customers continue to get the value expected, that they are continuing to use the products is critical. Offering periodic enhancements to give something new may attract greater interest, keeping people using the product, helps to keep people from cancelling. Let’s look at the outright purchase strategy.

article thumbnail

The GTM Learning Loop: How to Optimize Your Funnel with Applied Learning

InsightSquared

Adopted by Japanese manufacturing companies after World War II as a way to reduce waste and create competitive advantage, kaizen evolved beyond the assembly line in manufacturing to all business processes and became the precursor to lean manufacturing. Insight Identification: Three Ways to Kaizen Your GTM. ”[ 1 ].

GTM 73
article thumbnail

Oracle enhances its Unity CDP offering

Martech

A novel development, however, is the incorporation of data from back office sources including finance, contracts, product usage and supply chain. One point he made is that Oracle Unity CDP is actually a relatively young product. It even makes it possible to introduce product teams into the mix.”

article thumbnail

Agile marketing is about focus, not speed: Operational best practices from CMOs on the rebound

Heinz Marketing

And as Adam New-Waterson smartly pointed out, if you’re trying to ship more effective cars, a bunch of random features just feels like a bunch of skateboards coming off the assembly line. Here’s a great GTM Decision Tree framework created by Brittani Dinsmore at Moz that helps with this.

article thumbnail

51 Automotive Industry Statistics to Highlight Latest Trends

G2

Design Marketing Productivity Sales Tech All Topics Subscribe and never miss a post. Top automotive industry statistics These statistics discuss the automotive market’s value, units sold, and the impact on a country’s gross domestic product (GDP). Vehicle production in the US grew by 4.5% million light trucks and 2.9 In 2021, 9.2