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Are “Traditional” Selling Skills Even Relevant Anymore?

Partners in Excellence

Even concepts of insight based selling are repackaging of consultative, solution, customer focused selling programs of the 60s, 70s, 90s. And, there’s always endless product training (actually most of sales training ends up not being selling skills, but instead product training.).

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Why I’m So Optimistic About The Future Of Selling

Partners in Excellence

At the end, Brent Adamson pulled me to the side asking, “Dave, you seem to have a pretty dark outlook about selling, what’s up?” Am I contributing to it’s improvement and the ability of sales to contribute to our customers and the companies we sell for?” The mindless focus on volume/velocity.

Sell 97
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Continuous Improvement, How Do We Get Better?

Partners in Excellence

” A mindset instilled in each worker in the assembly line was, “how do you improve the part of the process you are responsible for?” We invest millions in technology and tools to improve efficiency, something that seems to be missing is the concept of “improvement.” How can we make things simpler?

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Our Customers Are Changing Faster Than We Are!

Partners in Excellence

There seems to be an arrogance or conceit in so many of the conversations I see about the future of selling. My feeds are filled with new technologies, new selling models, new engagement strategies, new organizational structures. While we may be hitting our revenue goals, our costs of selling are skyrocketing.

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On Layoffs….

Partners in Excellence

In the past year, we’ve seen 100’s of thousands of layoffs, particularly in technology segments. For years, I’ve been writing about the mechanization of selling. Customers have become depersonalized widgets that we move along our selling assembly lines.

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We Get Specialization Wrong!

Partners in Excellence

When I started selling, I had the responsibility for growing a very large banking account. And a concept called distributed computing was emerging and I relied on bringing in those specialists to help my customer think differently about this emerging technology, and how where they might use it. Isn’t it time we rethink this?

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Selling Would Be So Easy If It Weren’t For Those Damn Customers!

Partners in Excellence

The focus in much of our discussions on selling is about us–sales people. We have highly focused roles, each role focuses on it’s job in the sales process, once complete, the widget–I mean customer, is passed to the next function, then the next, then the next… on down the sales assembly line.