Remove B2B Remove Networking Remove Strategic partnership
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How event marketers can use hologram technology for live and hybrid experiences

Martech

WeWork announced a strategic partnership with ARHT Media in May 2021, bringing the holographic technology to up to 3,500 enterprise customers through the WeWork network as more locations are equipped with the capture studios and displays. Holograms in live conferencing. ARHT Media holographic capture studio, WeWork, New York.

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Why pay attention to the creator economy?

Niche 133
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Ecosystem-Led Growth (ELG) for GTM

Sales Hacker

In last week’s newsletter, we talked about the importance of owned media for better audience insights and building value for your network. By leveraging partnerships in marketing as part of your GTM motions, you combine the networks of you and your partner to reach new markets. Part of what we’ll be doing there?

GTM 122
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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

Vice President of Sales & Strategic Partnerships. Palo Alto Networks. OWN: The Oprah Winfrey Network. Strategic Partnerships (APAC). CEO of Bizzit, Head of the B2B~ers Community. B2B Sales Growth Strategist. Director of Strategic Partnerships & Agency Relations.

Territory 131
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InsightSquared + Revenue Collective

InsightSquared

InsightSquared + Revenue Collective: Elevating the partnership between CROs, RevOps and the entire GTM team. We’re thrilled to announce we have entered into a strategic partnership with Revenue Collective , an incredible membership organization bringing together more than 4,000 sales, marketing and operations professionals.

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Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Trish Bertuzzi founded The Bridge Group to help B2B technology companies build world-class Inside Sales teams. As the founder of No More Cold Calling, Joanne helps salespeople, sales teams, and business owners build their referral networks to quickly attract more business. Alice Heiman is a sales strategist, coach and keynote speaker.

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7 Steps to Building a Successful Channel Partner Program

ConversionXL

In today’s environment, if B2B organizations are going to make it, they need to grow. Partnerships can be a big help. Chris Samila , Partnerships Manager at Optimizely shares: “We saw building and supporting a partner ecosystem as a massive opportunity. 3 Factors That Affect B2B Partnerships. Can this be true?