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Exceeding expectations is the only acceptable outcome … Not meeting customer expectations … say buh bye. Meeting customer expectations … you may have made the sale but you did not make a customer. Exceeding customer expectations … say hello to repeatbusiness and referrals. They exhibited bad behaviors.
Non-responsive Pushy Poor follow-up Did not keep commitments They knew nothing about my business or my needs Did not meet my expectations I never knew where we were in the process They did not listen They got it wrong! That being, there is a pretty good chance that you will meet, if not exceed, my expectations. How about you?
Sales, Marketing, and Business Processes to be supported. When meeting with all stakeholders … Actively listen and participate. They may even be satisfied with their current level of performance and this might be due to one or more cushy accounts that will deliver reliable repeatbusiness … until they don’t.
Did not meet expectations – you are toast, burnt. . Repeatbusiness. Referrals and repeatbusiness, from all sources, will increase dramatically. Book a free 30-minute Zoom meeting with me! appeared first on Adaptive BusinessServices. How about never or close to it! What are they?
Becoming this will naturally lead to exceeding your customer’s expectations and this leads to sales, repeatbusiness, and referrals. When we did meet, we told them that we had done this research in an effort to be better prepared and have a better understanding of the project. The meeting went very well. Be different.
You did not meet their expectations – No explanation needed. You exceeded their expectations – Referrals and repeatbusiness. The post No Crying in Baseball, No Do-Overs in Sales appeared first on Adaptive BusinessServices. You met their expectations – Meh. How about you?
I will always look for ways to maximize my chances for securing the sale and that means focusing on repeatbusiness from existing customers as well as referrals to new ones. They are going to have to meet certain criteria prior to their pursuit. Can I meet their needs and expectations? Then … “When can I meet with them?”
Meet – Discuss customer needs, always in person, in order to determine if we have a potential match and, therefore, a basis for doing business. Propose and Close – Having achieved customer agreement that your proposed solution meets both their needs and their budget, it’s ink time. Now your work really starts! Make it social!
Lasting relationships = repeatbusiness and referrals. You will first want to identify those who are most likely to do business with you or to refer you to those who will. On LinkedIn, you may want to selectively “unfollow”, not disconnect from, folks who do not meet this criteria. Create lists on Twitter and Facebook.
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