Battle of the Brands: Which Famous Rival Company Has Better Marketing?
Hubspot
MARCH 2, 2015
Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right?
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