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SEO for E-Commerce: Essential Steps

Beeketing

In previous years, E-Commerce was limited to giant companies like Amazon, Flipkart, eBay, etc. But, with the changing times, e-commerce is being adapted with small and medium industries as well. . You may spend thousands on building an enticing e-commerce website, but what if it doesn’t attract visitors?

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MarTech Moment: Microsoft Clarity

Heinz Marketing

It can help you identify areas for improvement and optimize user experience. Features Here are the key features of Microsoft Clarity: Session Replays: Clarity records user sessions on your website, allowing you to replay them to see exactly how users navigate and interact with your site.

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How To Create an Online Store (In 7 Steps or Less)

Salesforce

Customized commerce Having a customized commerce storefront allows you to tailor the shopping experience to your unique brand identity, making a strong first impression. Scrutinize these metrics to spot trends, fine-tune campaigns, and make informed decisions that will elevate your store’s overall performance.

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AI-powered martech news and releases: August 8

Martech

It also supports comprehensive campaign measurement, enabling operators to evaluate the effectiveness of their gamification strategies. OLIVER’s generative AI tool Slipstream lets users create complete creative briefs to get better results from their agency partner.

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This week in AI-powered martech releases: Dec. 7

Martech

Now, this week’s AI-powered martech releases: Yahoo Advertising’s Yahoo Blueprint is a central AI suite for optimizing campaign performance. Baresquare’s eCom Product Analyst is a free tool that provides daily insights for optimizing e-commerce product performance.

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Amazon planning major AI revamp that will change the search experience

Search Engine Land

Amazon is gearing up for a significant overhaul that will transform the search experience across both its website and app. The retail giant is set to roll out upgraded generative AI capabilities that offer a more conversational, detailed, and personalized user experience in the US from January. A new world.

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Effectively Balancing AI and Human Touch in Marketing

Heinz Marketing

These insights enable you to create highly targeted marketing campaigns that resonate with your audience. For instance, if AI identifies a trend of customers purchasing workout gear in January, you can launch a targeted campaign for fitness products in December to capture early interest.