Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I’m a non-traditional marketer in that I actually started in electrical engineering. A: Retrospectively.

Electrical Engineering 106

Electrical Engineering Healthcare Electricity Technology 106

Hubspot

OCTOBER 10, 2018

Ivan Sutherland , an electrical engineering professor, created a head-mounted display system, nicknamed “ The Sword of Damocles." Between 2011 and 2013, AR was embraced by companies like Disney, Coca-Cola, and National Geographic to execute campaigns at large events and in public spaces like shopping malls and Times Square.

Transportation 101

Transportation Drivers/motivators Healthcare Electrical Engineering 101

Lead Fuze

OCTOBER 22, 2021

If you’re sending outreach campaigns for your business, the first one should be an email to introduce yourself. You might be sending outreach campaigns for business, so it’s important that people can see who they are talking to right away by reading the introduction message. Why Should you Introduce Yourself in an Email?

Contact 52

Contact Electrical Engineering Appointment Clients 52

Sales Nexus

JUNE 1, 2022

Once I got out of college and got into the working world, I graduated as an engineer. I went to work at NASA, for a NASA subcontractor as an electrical engineer. And then let’s say you put them on an automated drip campaign to send them an email, once a week for the next 10 weeks. That was cool.

Sales 52

Sales CRM Start-ups Cold Call 52

Cience

JANUARY 6, 2020

For example, there are lead generation companies that provide accounting, corporate IT training, custom software development, electrical engineering, film services, privacy shield notice, technical support, etc. Their experience is second to none and their advice on campaigns is highly valuable. Non-data-driven approach.

Lead generation 89

Lead generation B2B Appointment Networking 89

SaaStr

OCTOBER 22, 2020

I studied electrical engineering. And it’s becoming more and more prominent as part of people’s campaigns. So tell me, how did you make your way into the world of SaaS, and how did you come to be CMO of the juggernaut that Okta is today? I started in Silicon Valley a long time ago.

Pipeline 87

Pipeline Cross-sell Launch Start-ups 87