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How To Effectively Run Digital Marketing Campaigns For Any Product

ClickFunnels

The post How To Effectively Run Digital Marketing Campaigns For Any Product appeared first on ClickFunnels. It’s important to understand the difference between traditional marketing and agile marketing : The traditional approach to marketing involves creating a marketing campaign in isolation, then launching it and hoping for the best.

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How Sony Interactive Entertainment built a winning marketing data strategy

Martech

Many marketers have moved their campaigns online to keep up, but connecting the data from many channels requires an optimized digital experience strategy. “At Sony Interactive Entertainment we were obviously working very diligently for the highly anticipated PS5 launch.” Marketers can use DMPs to transform their campaigns.

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Human-AI Synergy in Media & Entertainment: The Next Frontier of Personalization

Salesforce

Investment in new technology is the future in the media and entertainment industry, especially considering the swirl of always-escalating customer expectations. That was made abundantly clear in Saleforce’s recent Media & Entertainment Industry Data and AI Trends report. An AI strategy can encompass a vast range of applications.

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Executing a TikTok campaign: Best of the Bot

Martech

Here are some tips to help you get started: Embrace the informal and fun tone: TikTok is all about authenticity and entertainment. Instead, focus on creating content that is engaging, relatable, and entertaining. You’ve built and run very successful TikTok and YouTube video content that is highly engaging and entertaining.

Campaign 106
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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. What’s inside will differ depending on the channel or marketing campaign. Marketing funnel. Content channels.

Campaign 149
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The top 10 immersive campaigns to learn from

Martech

This morning, during my communications campaign course at the University of Oregon, a student asked me why we research best practices and try to find examples of successful campaigns that are relevant to our client. The second B2B campaign on this list may surprise you, as it was built by a more traditional brand — Chevron.

Campaign 121
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All You Ever Wanted To Know About Marketing Campaigns

Salesforce

What you saw was likely a marketing campaign doing its job. Great marketing campaigns are fundamental to acquiring customers — and keeping them interested. But what makes great marketing campaigns, and how do you create them? What is a marketing campaign? What are the different types of marketing campaigns?

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