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5 Ways to Increase Your Market Share

Hubspot

Because of these innovative features, Apple built a reputation and loyal fan base in the first year of the iPhone's release, earning the company a 3% market share. Today, Apple has a 50% market share in the mobile phone industry. As a business, knowing your market share tells you how you stack up against competitors.

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5 Ways to Increase Your Market Share

Hubspot

Because of these innovative features, Apple built a reputation and loyal fan base in the first year of the iPhone's release, earning the company a 3% market share. Today, Apple has a 50% market share in the mobile phone industry. As a business, knowing your market share tells you how you stack up against competitors.

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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

Are your campaigns driving conversions? Market share. Market share is a good measure of your brand position relative to your competitors, as it’s a zero-sum game. Unlike metrics such as brand awareness, which can rise across the board, growth in market share means a decline for competitors.

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10 MORE of the Most Remarkable Marketing Campaigns in History

Hubspot

If you read this blog, you know you''ll frequently hear us talking about remarkable campaigns that have both inspired and impressed us: from Old Spice going viral with personalized videos, to Elf Yourself entertaining us for yet another holiday season. Even companies we''d never heard of created remarkable campaigns and took the spotlight.

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Top tips for building a successful brand strategy in 2024 and beyond

Martech

If you’re goal is to capture the largest market share for your product, for example, you need to identify objectives that help establish your company as the industry leader. We want our customers to feel happy when thinking about our brand” Are you looking to create high social engagement with a niche population? “We

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Seasonal PPC: Your guide to boosting holiday ad performance

Search Engine Land

It’s a specified approach that aligns your Google Ads campaigns with the rhythms of consumer behavior throughout the year and your inventory strengths and seasonalities. Understanding these patterns is like having a crystal ball for your PPC campaigns. Avoid wasting money on campaigns that are out of sync with consumer demand.

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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

A marketing growth strategy is about small and incremental wins that build up over time. In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. Rapid experimentation is critical to your growth marketing strategy.

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