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Following Up with Existing Clients in B2B Sales

Iannarino

After a long pursuit, you have won your dream client. You have a signed contract, your operations team is executing, and you are pursuing your next prospective client. You have heard nothing from your team or your client, so you assume everything is going as planned—until your client calls to tell you they are having problems.

Follow-up 244
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Finalize More Year-end Business with Ease

Sales Pop!

Long ago, while in the corporate sales arena for eleven years, my ‘competitive teammates’ were shocked by the sales I brought in at year-end as they sarcastically laughed at my conversations with prospective clients while I was on the phone, believing it was nonsense. Remember to put your clients’ interests first. Celebrate Success!

Gaming 300
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What Your Client Should Expect from You

Iannarino

The Gist: Your clients have expectations for how you use the time they give you. As a result, they refuse follow-up meetings, they rely more on their own research, and they end more deals with a “no decision.” With that in mind, here are a few things your clients should expect from a B2B salesperson.

Clients 317
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How Your First Meeting Repels Your Prospective Client

Iannarino

The reason clients disengage is because the conversation isn’t one they find valuable. You never get a second chance to make a first impression, which means you have a lot riding on your meeting with a new client. Sometimes, I concluded, the Gods of Sales punish those who punish their clients. Low-Value Conversations.

Meeting 321
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How to Improve in the New Year

Sales Pop!

Creating a daily routine incorporating the following steps can help us move beyond what we initially believed possible. Before we proceed with a client call or appointment, we need to fully concentrate on client matters to have a satisfying conversation. Dont give up find a better way! Celebrate Success!

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How to Prepare for a Client Conversation

Iannarino

The Gist: Preparation can improve your ability to deal with client conversations, especially difficult ones. It is critical that you know your desired outcomes, as well as what your client needs from you. Designing and rehearsing your talk tracks will provide you with confidence and a chance to tighten up your arguments.

Clients 299
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How to build lasting relationships with SEO clients

Search Engine Land

Building lasting relationships with SEO clients is essential for sustained business success. Retaining clients is far more cost-effective than continually acquiring new ones. However, many businesses overlook the importance of client retention. Promising results can be a tricky path to follow.

Clients 82