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How to build lasting relationships with SEO clients

Search Engine Land

Building lasting relationships with SEO clients is essential for sustained business success. Retaining clients is far more cost-effective than continually acquiring new ones. However, many businesses overlook the importance of client retention. This stability fosters trust and allows for more comprehensive, strategic planning.

Clients 82
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How to Develop a Strategic Plan for Business Development [Free Template]

Hubspot

But how do you develop a business development plan? Strategic Plan. When we refer to a business development strategic plan, however, we’re referring to a roadmap that guides the whole company and requires everyone’s assistance to execute successfully and move your customer through your flywheel and close deals.

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What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

Finding it can guide your strategic plans, help you prioritize opportunities, and keep all your teams on the same page. How to calculate TAM Common challenges in TAM calculation and how to avoid them How to use TAM in strategic planning What is total addressable market (TAM)?

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When to Use AI or an Agency: Strategic Choices for B2B Companies

Heinz Marketing

These agencies bring a mix of strategic planning, creative execution, and sales expertise. The agency developed targeted campaigns and personalized nurturing tactics, resulting in a 50% increase in high-quality leads and a 20% increase in enterprise client acquisitions within six months.

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Email content for B2B decision-makers: Best of the MarTechBot

Martech

Emerging trends in marketing: Insights into the latest trends, such as advancements in digital marketing, consumer behavior shifts, or new technologies, can provide fresh perspectives that are crucial for strategic planning. A case study detailing how your financial services helped a client reduce costs or improve efficiency.

B2B 105
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Top 27 Small Business Tools to Boost Productivity

Salesforce

Communication tools such as instant messaging and video conferencing make it possible to connect instantly with customers and clients — reducing the delays of traditional email. The reports generated from analytics are used by organizations to understand performance, optimize processes, and guide strategic planning.

Product 85
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Recognizing the Right Moment: When to Partner with a Marketing Agency

Heinz Marketing

They can strategically plan and craft campaigns that effectively introduce your offerings to new audiences, ensuring a smoother entry and better reception. A company experiencing a surge in clients may need to amplify brand awareness rapidly. Stakeholder Engagement : Involve employees and clients in the transition process.