Sales Pop!

OCTOBER 30, 2024

Sales teams can use this curated content to educate potential clients, offering genuine value and establishing thought leadership. Imagine your sales podcast could dynamically offer different versions of the same episode to distinct customer segments—for instance, content customized for potential clients in healthcare versus those in retail.

Objectives and Key Results 246

Objectives and Key Results Healthcare Education Sales 246

Veloxy

JUNE 8, 2022

The technology available today allow sales teams to maintain a healthy pipeline and continually move leads on to the conversion stage. Without further ado, let’s look at how different technologies can help you manage your pipeline. With cloud technologies, your sales teams could become far more agile and improve their effectiveness.

Pipeline 195

Pipeline Technology Technology Cross-sell 195

Martech

JULY 10, 2024

No marketing technology series would be complete without discussing the ever-important measurement of success or KPIs. In both cases, brand-new technology caught on like wildfire, affording marketers the opportunity to reach audiences in new ways. Number of client engagements with PIA. Number of hours saved weekly (i.e.,

Clients 125

Clients Strategize Launch Technology 125

Heinz Marketing

AUGUST 1, 2024

We believe it’s essential to continuously explore and test new tools and technologies—including AI—to optimize our work and enhance the B2B marketing strategies we develop for our clients. Our values-driven approach shapes how we embrace and implement AI technologies.

B2B 109

B2B Clients Technology Technology 109

Iannarino

JUNE 29, 2021

But there’s good (and mounting) evidence that a single strategy will consistently help you win deals: creating greater value for your prospective clients than your competitors. In other words, your job is to help your clients make and execute a decision about their future results. Later Advantages: Pricing, Service, and Solutions.

Clients 344

Clients Price Technology Technology 344

Sales Pop!

DECEMBER 10, 2024

Most notably, though modern technology is especially beneficial for streamlining various workflows, using it in sales can strain the eyes. However, you shouldnt overlook the benefits of recognizing the mind-body connectionespecially as the industry continues to go digital.

Angle 206

Angle Education Negotiate Sales 206

Martech

AUGUST 27, 2024

As AI becomes increasingly integrated into business operations, marketers face a wealth of options and strategies to leverage these technologies effectively. The problem becomes more complex when we look at our clients’ stacks. For marketing technology : NLP and computer vision may help with content classification.

Government 120

Government SQL Technology Technology 120

Martech

AUGUST 9, 2024

” Improvements in deep learning technology and the development of generative AI have enabled a deeper dive. Supercharging customer acquisition “In a nutshell, we supercharge customer acquisition for our clients,” explained Aniketh Parmar, EVP technology at Centerfield. We could not mine every single call.

Technology 110

Technology Technology Clients Campaign 110

Search Engine Land

SEPTEMBER 15, 2023

But managing client expectations remains critical. This overarching guide serves to help SEOs educate clients on the potential functionality of LLMs as it applies to SEO from the client perspective. Offer a formal point of view (POV) before initiating work A well-crafted POV document can help set clear expectations for clients.

Clients 130

Clients Objectives and Key Results Legal Engineering 130

Partners in Excellence

JANUARY 7, 2025

One of the teams had been looking at leveraging some technology solutions to support the transformation. He started his discovery questions trying to identify the current platforms and technologies my client had in place. ” He asked, “We have integrations into the major technology platforms.

Process 126

Process Strategize Clients Technology 126

Iannarino

JULY 30, 2021

The Gist: Over time, our technologies have taught us to prefer asynchronous communication mediums. The picture Mike sent me was a desk covered with handwritten envelopes and thank-you cards, ready to send out to his clients and prospects. They have also convinced us that we should choose a communication medium based on efficiency.

Technology 306

Technology Technology Clients Meeting 306

Heinz Marketing

JULY 19, 2024

As we work to adapt their strategies to the ever-changing market, one key decision that is becoming more common is whether to leverage AI technologies or partner with a specialized agency to achieve their goals. Continuous Improvement: Regularly update AI algorithms and tools to keep pace with technological advancements.

Strategize 114

Strategize B2B Lead generation Objectives and Key Results 114

STAR Results

JULY 20, 2021

Combined with the effects of technology overload, like eye strain, headaches, and irritability, teams can become unproductive. The solution could be as simple as requesting all employees work a maximum of 40 hours per week and take breaks from digital screens so they don’t feel overworked or fatigued by technology.

Represent 355

Represent Clients Technique Technology 355

Martech

AUGUST 19, 2024

New technologies and changing buyer behaviors demand that marketers stay adaptable and innovative. Targeted campaigns : Focusing on specific accounts ensures marketing efforts resonate with each client’s unique needs. Reaching your B2B audience gets challenging each year as competition increases and digital trends evolve.

B2B 112

B2B Objectives and Key Results Campaign Contact 112

Cerebral Selling

DECEMBER 5, 2024

One of the biggest problems I hear consistently from my clients (even big, established companies) is that they get stuck in a sea-of-sameness and struggle to differentiate themselves from their competition. “We We have a unique solution, leading technology, and an amazing, experienced team, but our customers still see us as a commodity!

Pitch 130

Pitch Sales Retail Technology 130

Veloxy

JULY 23, 2024

Start for free The Role of Technology in Predictive Sales Analytics The technology behind Predictive Sales AI is sophisticated yet accessible. Clients transform their sales processes and outcomes by integrating these tools. Benefits of Predictive Sales AI Predictive Sales AI is more than just a technological upgrade.

Technology 130

Technology Technology Sales Healthcare 130

Iannarino

SEPTEMBER 23, 2023

From win rates and quota attainment to prospective clients’ opinions of salespeople, all the important KPIs in B2B sales have collapsed all at once. At one point, technology held exciting promise for our industry. Now, it is ubiquitous and banal.

Quota 300

Quota B2B Sales Clients 300

Anthony Cole Training

FEBRUARY 9, 2024

Every organization needs to grow revenue, and this person is the driver of keeping your sales team focused on the right activities, target clients, industry knowledge, technology solutions, and most importantly, sales skills. Depending on the industry, this role can be a very expensive one to fill, and it is critical to get it right.

Drivers/motivators 303

Drivers/motivators Sales Clients Technology 303

Veloxy

JUNE 15, 2023

As sales professionals navigate this ever-changing landscape, the secrets to their success lie in adapting to industry trends , leveraging technology, and honing essential skills. Key factors driving outside sales growth include personalized customer service, increased competition, and digital technologies & tools.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Territory 264

Iannarino

AUGUST 1, 2021

It is a mistake to believe that recent means better when all leads share common traits, one being helping clients on their buyer’s journey. But in reality, you cannot determine how compelled any prospective client is to change at any time without speaking to them. No, please don’t literally scratch your clients.)

Intrinsic 341

Intrinsic Clients Contact Contract 341

Iannarino

MARCH 23, 2023

Over time, as the external environment changes , sales organizations adapt their sales approach to match the needs of their prospective clients. New technology changes how sales organizations go to market, but sometimes, a traditional approach gives way to a better approach.

Lead generation 286

Lead generation Sell Sales Clients 286

Search Engine Land

SEPTEMBER 11, 2024

Many SEO professionals struggle to create technical audits that lead to meaningful improvements for their clients’ websites. Ineffective audits waste time and resources, leave critical issues unaddressed and can damage client relationships. Drawing from five years of experience conducting audits for prominent U.S.

High impact 106

High impact Objectives and Key Results Clients Education 106

Martech

JULY 19, 2024

Resilience and reinvention: Miguel Hill’s career transition During the pandemic, I coached Miguel Hill, an independent insurance professional with a background in information technology. He is not the only client who has experienced a similar story. Don’t be afraid to get your hands dirty and maybe step in some dog poop.

Trust 110

Trust B2B Technique Represent 110

Martech

AUGUST 19, 2024

Everyone was eager to adopt new technology and had high expectations for what that technology would do. You can mitigate this risk by managing expectations and communicating clearly with clients about product capabilities, the roadmap, and, of course, by offering exceptional customer support for those with high expectations.

B2B 114

B2B Contract Consult Price 114

Martech

AUGUST 15, 2024

Marketing provides content that educates and equips teams with key talking points to drive client conversations. Marketing reframes complex technical offerings into easily understood value propositions, helping customers visualize the final product,” said Alan MacLeod, VP of Technology Operations at NBCUniversal.

Growth 116

Growth Entertainment Sports Strategize 116

Martech

AUGUST 22, 2024

That’s the goal of Osmo, a startup using artificial intelligence technology to help computers “generate smells like we generate images and sounds,” according to the company’s website. Can your AI smell better? CEO and co-founder Alex Wiltschko believes giving computers the ability to process scent can help with healthcare.

E-commerce 115

E-commerce Healthcare Campaign Technology 115

Sales Pop!

FEBRUARY 11, 2022

Technology has revolutionized customer service. Businesses can use many technologies to engage with customers and fulfill their requests. New technologies are emerging that will transform the way companies deliver customer service in the years to come. Technology can simplify communication between businesses and their customers.

Service 243

Service B2B Customers Represent 243

Martech

DECEMBER 20, 2024

Data Cloud integrates all client data into a unified system, giving advisors a comprehensive view of their clients. Atlas can answer complex client questions. Practicing and preaching Salesforce is using the technology internally. For example, RBC uses Atlas and Data Cloud with Agentforce to help its financial advisors.

CRM 103

CRM Engineering Clients Represent 103

Salesforce

SEPTEMBER 9, 2024

Whether you’re looking to understand your clients on a more personal level or looking to gauge the market to capitalize on industry trends, the ability to use data effectively can give you a significant competitive advantage. Doing so will help you deliver better experiences for your clients and drive growth for your business.

Service 96

Service Customer Relationship Management Clients Relationship Management 96

Veloxy

JANUARY 7, 2025

Also review what technology and tools your team employs. Online resources, courses, and seminars in the industry can help keep your team up-to-date on the latest trends, techniques and technology. Spend time probing to find what your clients real pain points are. The last call is to go over your teams roles and responsibilities.

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130

Search Engine Land

FEBRUARY 13, 2024

That means as agency partners, we need to shift toward acting more as consultants for our clients. A key area where we can leverage our expertise by identifying how clients can use data effectively while ensuring compliance with evolving privacy and security regulations. Where do your clients stand?

Clients 116

Clients Objectives and Key Results Consult Conversion 116

Iannarino

SEPTEMBER 23, 2022

While there are a great number of people and companies that promise that this technology or that one will improve your sales results, you are better off working on improving your ability to conduct a sales conversation with your prospective clients. The skills you need to improve in sales are mostly found in the fundamentals.

Sales 265

Sales Clients Technology Technology 265

Martech

SEPTEMBER 10, 2024

Best of all, both you and your clients are confident that every campaign is on track and performing optimally. Comprehensive, stress-free reporting Generating insightful reports is essential for evaluating campaign performance, providing feedback to clients, and making data-informed decisions.

Non-Profits 112

Non-Profits Real Estate Launch Campaign 112

Martech

OCTOBER 15, 2024

In a previous article, I outlined six core competencies for marketers working with marketing technology, including the first three: generalized system understanding , tool management and architecture vision. Determining how they fit within the overall marketing technology stack and architecture.

Contract 108

Contract Negotiate Strategize Technology 108

Martech

AUGUST 15, 2024

Technology companies have spent about $196 million this year through Aug. They will let joint clients use genAI to reduce the time needed to understand data, produce insights and distribute the information across the organization. Also, 55% said dealing with a chatbot would get them to stop doing business with a company.

Commission 120

Commission Engineering Launch Conversion 120

Martech

JANUARY 16, 2025

. “Across billions of ecommerce transactions, we have seen joint clients achieve much better consumer and business outcomes when using mParticle up to 50% better,” said Bruce Buchanan, CEO and co-founder of Rokt, in a statement. mParticles founders will join the Rokt executive team.

Clients 105

Clients Technology Technology Customers 105

Martech

MARCH 12, 2025

To thrive in this climate, focus on using data analytics, embracing technological efficiency and reimagining what marketing means in an age of economic pressure. Dig deeper: Why smart marketers should front-load spending in 2025 Technology: Your inflation-fighting ally When it comes to battling inflation, automation is your best friend.

Strategic partnership 97

Strategic partnership Strategize Finance B2B 97