article thumbnail

A Heretical View of Territory Management

Iannarino

There are several ways you might build and manage a territory as a sales manager or sales leader. You want to make certain that your sales team is pursuing the right prospective clients. With too little coverage, you may fail to capture the new client logos and opportunities.

Territory 266
article thumbnail

Mastering Competitive Sales: A Comprehensive Guide to Winning Over Your Competitor's Clients

Iannarino

Discover innovative strategies for competitive displacement in sales and learn how to secure the largest clients in your territory.

Clients 305
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mastering sales territory management for better results

PandaDoc

Effective sales territory management is key to maximizing revenue and ensuring that your sales team operates efficiently. Thoroughly researching new areas and understanding their laws and regulations will help you successfully break into new territories. Request a demo today What is sales territory?

article thumbnail

Is it time to rethink your Google Ads strategy?

Search Engine Land

We inherited the Google Ads account of a new B2B client, for example and all of their campaigns were product-focused, keyword-only campaigns. But after meeting with the client and analyzing their account, we decided to take a different approach – one that’s outperforming their previous strategy, hands down. But the company had changed.

article thumbnail

Why public relations is thriving in today’s global marketing mix

Martech

PR: Cultural diplomacy for your business Today’s global business environment requires a deep understanding of cultural differences and regional sensitivities, which is where PR shines. Large PR agencies promise expertise but fail to deliver Large PR agencies and conglomerates claim to serve clients of all sizes and locations.

Territory 128
article thumbnail

The SKO Speech I’d Like To Deliver

Partners in Excellence

Most of the time, my speaking is at the SKO of a client, with whom we’ve been working on key change initiatives. But every once in a while, someone convinces me to do something with a client I’ve not worked with, or at some sort of conference. I suspect at the end of the conference you will leave inspired.

article thumbnail

How to Time Your Value Creation

Iannarino

The Gist: It is critically important to guide your clients through the conversations necessary to improving their results. There are some conversations that create greater value for your clients earlier in the conversation. There are some conversations that create greater value for your clients earlier in the conversation.

Contact 342