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Sales Managers – Why Isn’t Goal Setting Easy?

Anthony Cole Training

I was first introduced to goal setting in sales when I was an insurance agent with National Life of Vermont. Towards the end of my career, I contracted with a sales trainer, Tom. The General Agent was Dave and his manager was Bob. Based on that equation, the established goal was to write 100 lives. You do the math. Well, not entirely.

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Lunch and Learn - 12 Sales Lessons from Rich Ambrose

Anthony Cole Training

In 1987, when I entered the life insurance business with David Zimmerman at National Life of Vermont, I learned that selling life insurance was truly "selling" and my experience with Nautilus had been merely "order-taking". My first introduction into sales was with Nautilus Equipment Inc. in Dallas, Texas. I thought that was selling.

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Ben & Jerry's Drops Email Marketing In Favor of Social Media

Hubspot

Ben & Jerry's Ice Cream of Vermont announced in an email to their subscribers last week that they will be discontinuing their regular email marketing campaigns, in favor of social media. The cost savings was clearly a major factor in their decision to focus entirely on social media.

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?

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The SDR Career Path: A Scalable Approach to SDR Development

Salesforce

Best practices for developing an official SDR career track Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast. They work closely with sales representatives to understand customer needs and propose tailored technical solutions.

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An Essential Guide to Using the MEDDIC Sales Framework

Salesforce

Implementing the MEDDIC sales process Other sales methodologies to consider Drive pipe faster with a single source of truth Discover how Sales Cloud uses data and AI to help you manage your pipeline, build relationships, and close deals fast. Every component of a purchase process allows for more accuracy and efficiency in closing deals.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

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