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The Marketer's Ultimate Glossary of Salesforce Terms

Hubspot

An effective CRM system can help your reps identify, manage, and close more deals more quickly. A standard object in Salesforce that represents a company or organization (but not necessarily a customer). Campaigns are often used in conjunction with closed-loop reporting from a marketing software platform like HubSpot.

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Sales Resume Examples from Successful HubSpot Reps

Hubspot

I wanted to condense my hydrology fieldwork in Massachusetts and my teaching in coastal Alaska into relevant skills I could use to pitch myself as a salesperson.". I wanted to represent myself as a multidimensional and curious person who enjoys learning about the world and connecting with others -- a crucial part of the sales profession.”

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How to Identify Long-Tail Keywords to Fuel Your PPC Strategy

Hubspot

So if your keyword was "cooking class," the idea around localizing would including appending the term "cooking class" with any other qualifying term such as: "cooking class in massachusetts," "cooking class in western massachusetts," "cooking class in boston," "cooking class in back bay boston," "cooking class boston 02135".

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How a Senator Uses Social Media

Hubspot

At 29, Benjamin Downing is Massachusetts’s youngest current State Senator, and serves the largest Senate district in the Commonwealth, representing 48 communities in Berkshire, Hampshire and Franklin Counties. At what point in your political career did you start thinking to yourself, "this is something that I need to do?".

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What is quality score and how to use it in PPC

Search Engine Land

The discounted costs per click (CPCs) are a way to reward you for the volume you’ll represent in the auction. Here, Google examines how well keywords are featured in the ad copy and how closely the keyword idea matches the query. How closely the keyword that triggered the ad matches the query. 5 9.5252 (blank) 905.97

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How to Find Your Target Audience

Hubspot

Buyer personas are a representative overview of a business's ideal customer, drawn from data that makes up a target audience. If a target market was "marketers aged 25-35," the target audience would then be something like "marketers living in Boston, Massachusetts aged 25-35.". Employment. That was an overview of target audiences.

Campaign 101
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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

They are hiring sales representatives and account executives. The company provides closed captions, subtitles, and audio descriptions in a cost-effective way. Their Massachusetts offices are located in Watertown. Employees praise the high skill levels of the team and close community. Founded 2011. 501-1000 employees.