Sales prospecting: Ultimate guide to your B2B sales success
PandaDoc
DECEMBER 19, 2022
Prospecting isn’t the same as lead generation, though it is quite close. Prospecting is the process of finding leads that are a good fit for your product or service offering. At a high level, all prospecting methods can be divided into two buckets: inbound and outbound. B2B sales prospecting in a nutshell.
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