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I grew up in a sales world where, if you called yourself a sales person, you prospected for leads. You did cold-calling, you sent out direct mail, you networked, you bought a booth at conferences, you spoke as an expert to groups of prospects. Trouble shooting: Hire hunters. Use technology to find leads.
Here are some examples of doing WIT: Making calls – Regardless of how tired you are, how much you just sold last week, how difficult it is to handle the rejection – if you are going to be successful in selling, you have to pick up the phone and call someone. If you work strictly on referrals or introductions, that task is easier.
The question on the table was this: How do we continue to get referrals from our partners even though they won''t get paid for them anymore? Dave Zimmerman, our General Agent at National Life of Vermont, took me to the GAMA (General Agents and Managers Association) Christmas meeting where I sat next to Ron Rose. call on the phone.
Here are some examples of doing WIT: Making calls – Regardless of how tired you are, how much you just sold last week, how difficult it is to handle the rejection – if you are going to be successful in selling, you have to pick up the phone and call someone. If you work strictly on referrals or introductions, that task is easier.
You can do this by coldcalling , creating a referral program , or via good old-fashioned networking. Additionally, once customers make a purchase, it’s about continuing the relationship with them to encourage repeat business, referrals, and brand champions. Instead, think about upselling or cross-selling.
Tailored specifically for your target audience, cold email templates can be one of your go-to sales tools , offering an opportunity to connect with prospects in a way that’s friendly, warm, and personal. 17 cold email templates Not sure where to start? If so, I’d really appreciate the referral.
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