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Why Senior Sales Reps Must Secure New Logos

Iannarino

Since the contract was signed, these clients have been generating enough commissions that the senior salespeople are comfortable with their income and become complacent. It is common for large, mature sales organizations to have several salespeople who once acquired new logos, but haven’t signed a new major client in ages.

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Dear SaaStr: What’s a Resonable Discount for an Annual Contract? How About a 3 Year Contract?

SaaStr

Dear SaaStr: What’s a Resonable Discount for an Annual Contract? How About a 3 Year Contract? Before then, think instead about marking up the prices of non-annual contracts to account for churn. You’ll likely want non-annual contracts to be priced 20%-30% higher to account for the effect of churn, but the exact % can vary.

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Buy Out Contracts: At Least Think About Making Them Part of Your Sales Toolkit

SaaStr

To buy potential customers out from long-term contracts they’ve already signed and paid for with the competition. It’s that simple: A customer 6 months into a 12-month contract? What about sales commissions? Buy-out contracts. You can always offer a Buy-Out Deal to steal a deal, or steal it back.

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Annual Contracts: Maybe Not All They Are Cracked Up To Be

SaaStr

An annual contract gives you 365 days or so to fix that. I’ve long been a vocal proponent of annual contracts. Close say a $125k contract, even after a healthy sales commission, that’s $100k+ in the bank right now! Annual contracts require P.O., This is still true. More on that here.

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Dear SaaStr: Is it Ethical For a Startup CEO to Accept a Sales Commission for Deals They Close Themselves?

SaaStr

Q: Dear SaaStr: Is it Ethical For a Startup CEO to Accept a Sales Commission for Deals They Close Themselves? But not a deal-by-deal commission like a sales rep. It’s a bit of a flag of someone not going big, of not seeing the real win in their equity, not just in a short term contract or two. But still — I did it once.

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Dear SaaStr: How Should I Pay Sales Reps When Our Customers Pay Monthly?

SaaStr

There are basically two options — really three, by blending the two: The first is to pay monthly commissions. I.e., if you pay the reps a 10% commission on what they close … and the customer pays say $500 a month … you pay the rep $50 a month. The second is to pay annualized commissions, with an allowance for churn.

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Dear SaaStr: How Do You Compensate Reps on Multi-Year Deals?

SaaStr

In the early days, when Cash is King, pay the sales reps a full commission on all cash paid up-front. We had churn, but it wasn’t due to contract expiration). Ultimately, after $10m ARR, we moved to a format where we paid out 25% commissions on Year 2 and 3 cash up front, instead of a 100% commission. What happened?