Hubspot

OCTOBER 27, 2020

Lower Click-Through Rates (CTRs). Your click-through rates (CTR) are arguably among the most important metrics to measure when it comes to tracking and addressing ad fatigue. CTR demonstrates how engaging your ad is — and, in particular, whether it's convincing enough to compel visitors to explore your brand further.

CTR 101

CTR Click Through Rate Campaign A/B testing 101

Hubspot

JANUARY 21, 2013

More and more marketers are turning to LinkedIn to promote their products, services, and content. For example, when promoting a book to college professors, putting the words "College Professor's Guide to …" may generate a higher clickthrough rate (CTR) than generic, untargeted copy. For all PPC ads, the CTR will be a very small number.

Campaign 78

Campaign CTR Non-Profits CRM 78

Hubspot

FEBRUARY 2, 2017

And while that can lead to a higher clickthrough rate ( CTR ), his own data shows that Text Ads can often yield a higher conversion rate. For example, when promoting a book to college professors, leading the title with the words, "College Professor's Guide to" may generate a higher CTR than generic, un-targeted copy.

Campaign 78

Campaign CTR Non-Profits Start-ups 78

ConversionXL

MARCH 19, 2014

Yet your efforts suffer from low CTR, and the traffic you’re driving just doesn’t seem to convert. If you have massive amounts of keywords and this seems too daunting, try to pick one brand, product, or service to review in this way. Connecticut Cheese Challenge. You spend time carefully crafting your keyword list.

Customers 113

Customers Campaign Sports Cross-sell 113