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The Backbone of Commerce: Exploring the Vital Role of the Trucking Industry

Sales Pop!

This industry, which distinguishes between long-distance and local delivery, powers retail, manufacturing, construction, and agriculture industries. Advancement of the Framework Improving shipping continues to be a key driver of foundation construction, which is ultimately driven by the need for modern, skillful courses.

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Navigating new spam policies: A guide to effective cold email outreach

Martech

Consider prospects honed in on your pricing page, those warm contacts interacting with your marketing materials and social media, or companies whose outdated technology screams for the ROI your solution provides. To tailor our outreach, we used Google Earth to assess rooftops, calculating the average monthly electricity bill.

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Why we care about AR and VR: A guide for marketers

Martech

As consumers access more advanced technology, old marketing strategies fail to impress them. This is why modern marketers need to adapt to the constantly changing media and technology landscape to appeal to customers. Although there are some overlaps between AR and VR applications, these technologies serve different purposes.

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Email Open Rates By Industry: See How You Stack Up

Hubspot

Arts & Entertainment, Construction, Human Resources, Legal & Government, and Real Estate have the highest open rates. Construction: 45%. What is the average email open rate for construction companies? From a sample of over 195,000 emails, the average open rate for the construction category is 45%. Biotech: 37%.

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Episode 29: How Custom Solutions Leads to Long Term Customers for Marlin Technologies

Spiro Technologies

Transcript Adam Honig: I’m going to introduce you and say that you’re the Director of Sales and Marketing of Marlin Technologies, is that still the right title to use? Lloyd Brown: We do quite a bit in the construction industry. Lloyd Brown: As of this morning anyway. Adam Honig: All right, good. Adam Honig: Wow!

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9 Account-based Marketing Case Studies

ConversionXL

How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. UviaUs designed, constructed, and sent BillingTree branded lockboxes to target accounts. Results from SE’s ABM efforts. That’s why it’s locked.

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How to Prevent and Fix Duplicate Records in Salesforce

Sales Hacker

You know that ‘GE’, ‘General Electric’, and ‘GE Inc’ are all duplicates—an easy fix. It’s crucial to construct a clear, written definition of what a duplicate is before moving forward. Fortunately, there are technologies available to help with this, too. Check out my article: Do I Need Salesforce?