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Niche blogging in the new Google reality: 5 strategies to thrive or die

Search Engine Land

If you are a niche blogger focused on building a site on which the majority source of your income is display ads from Google, 2024 has not been kind to you. Thousands of blogs from every possible niche are down as much as 90% in traffic, with no recovery in sight. Diversifying traffic sources is just smart business. Reddit traffic.

Niche 118
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Why Competition Is So Bitter in SaaS: Oligopolies and Dominant Strategy Equilibriums

SaaStr

So you end up with room for only a couple of viable competitors, and some very small ones trying for scraps: Chart from this PPT. And to build all those niche features that in the beginning you don’t need or don’t even have time to say Yes to, but later become critical to closing that extra big customer. I’m not sure.

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How to Run a Social Media Marketing Agency Successfully

Lead Fuze

From identifying your niche market and offering unique services to building your brand style guide and assembling the right team – we’ve got you covered. This will help you identify gaps in the market that can be filled with your unique services tailored for your niche audience. How Are Social Media Companies Run?

Niche 98
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Best of SearchBot: Create a strategy to build high-quality backlinks

Search Engine Land

Answer: To build high-quality backlinks and improve SEO for www.polestarcf.com, I would recommend the following strategies: 1. Resource Page Link Building: Look for resource pages or link roundups in your niche that list websites, articles, or tools. Include relevant links back to your website within the content.

Finance 90
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Time spent on content is what matters to TikTok: Friday’s Daily Brief

Martech

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Travel is up. That’s the summary of this 13-minute video on WSJ that digs into just how TikTok’s algorithm figures out its users’ interests and then takes them down very niche rabbit holes of content.

Niche 122
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Local SEO for new physical locations

Search Engine Land

Best practices for aligning your efforts with paid search, social, PR and other marketing initiatives leading up to opening day and beyond. Once the location’s details are live on the website, you can set up GBP next. Creating a post calendar that can be used to announce promotions or events leading up to the grand opening.

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The Complete Guide to a Consulting Business

Hubspot

If you’re passionate about helping others succeed by providing niche expertise that’s been honed by years of education, experience, and skill development, a career consulting may be for you. Consultants — whether individual or firm-based — specialize in a niche industry or trade. If you have, you’ve consulted with them. IT Consulting.

Consult 96