Sales Pop!

OCTOBER 14, 2021

We quoted renowned management consultant and author Peter Drucker in our last article: “You can’t manage what you can’t measure.” In the latter example, can you imagine what kind of data points are required from every sector for launching a spacecraft? It requires very tight coordination of live data.

Pipeline 130

Pipeline CRM Appointment Strategize 130

Hubspot

AUGUST 24, 2011

A few years ago, while working at a management consulting firm, I was using some focus group findings to craft two prospective marketing personas for a new product launch. One of these personas was a "social media user," and the other was not. It was one bullet point. A yes or no question. Man, it was simple back then!

Customers 70

Customers Management Consulting Follow-up Prospecting 70

Hubspot

DECEMBER 9, 2011

One of the coolest new features that LinkedIn recently launched is the ability to access statistics of any LinkedIn Group you want to join or are currently a part of. This information is great for figuring out if a LinkedIn Group you own is active or not, but it's also a great way to gain insights for generating leads from LinkedIn.

Finance 77

Finance Management Consulting Lead generation Consult 77

Search Engine Land

MARCH 8, 2023

Make daily annotations of every change deployed, new campaigns launched, new landing pages implemented, and more. Positive or not-so-positive, they prefer to see a strategy’s impact on revenue targets and how your work as an SEO agency/consultant will contribute to their objectives.

Objectives and Key Results 83

Objectives and Key Results CTR Consult Presentation 83

Salesforce

DECEMBER 8, 2021

Air Force to management consulting; from Delta Air Lines to Tableau. In 2018, the company launched a free membership program called Spalding MVP as a means of collecting first-party data about customers while giving them in return direct value from the brand. It’s time for an ad tracking and third-party cookie reset.

Customers 98

Customers Retail Sports Launch 98

Hubspot

AUGUST 5, 2014

My Mom (Gillian) opened a marketing consultancy in 1980, helping small, local businesses in the Seattle area with things like business cards, logos, letterheads, yellow pages ads, and the like. Launching this made me feel like I could pursue a career in marketing, even if the odds were against me. Rand Fishkin. Founder, Moz.

Consult 78

Consult Start-ups Non-Profits Education 78

Outreach

NOVEMBER 18, 2020

Larger companies may hire a transformation consultant. Small- or medium-sized businesses may end up leaning on managers to absorb this role. Imagine how many urgent emails about a big organizational change they might receive from all levels of leadership — executives, directors, HR representatives, and you, their manager.

Launch 52

Launch B2B Management Consulting Consult 52

SalesLoft

JUNE 3, 2019

This week we are very excited to announce the launch of Hey Sale speople , a podcast hosted by the one-and-only Jeremy Donovan, SalesLoft’s VP of Sales Strategy and self-proclaimed sales nerd. That launched my career in sales. It launched my career. And they did. Jeremey: What was it? Obnoxious, arrogant and hungry.

Conversion 81

Conversion Real Estate Cross-sell Sales 81

SaaStr

JUNE 4, 2019

Worked as an AE and then a sales manager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. When I’ve had the budgets, I have gone with a pricing agency or pricing consulting firm rather and done the research with them. Thank you for your honesty.

Customers 90

Customers Price Launch Growth 90

Hubspot

MARCH 14, 2016

Nilofer Merchant, an author, speaker, and management consultant who has launched more than 100 products globally, has a message for office workers everywhere: Sitting is killing us. Yves Morieux, director of Boston Consulting Group’s Institute for Organization, strives to answer one question -- why are people so unproductive?

Product 57

Product Technique Consult Management Consulting 57

SBI

OCTOBER 30, 2018

Brian Williams: Even within those two categories Nancy it’s very overwhelming at least even for me and you know folks like us, we spend our entire existence in this space but every day it seems there’s a new product launch, there’s a realignment in terms of the providers. We need a helping hand.”

Technology 55

Technology Technology Territory Sales 55

Sales Hacker

FEBRUARY 25, 2025

She specializes in launching products, entering new markets, and scaling companies to the enterprise. And she has a proven track record for launching products in new markets specifically. Having started my career in consulting, it was about going into different industries, solving different problems. Absolutely.

GTM 83

GTM X-functional Objectives and Key Results Start-ups 83