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The Difference Between a VP of Sales and a CRO

Sales Hacker

As an ex-VP sales and current CRO, the debate between CRO and VP sales responsibilities is very near and dear to me, so I thought I’d publish my experience with the debate as well as what I’ve seen while consulting for companies ranging from series A through to series D and later. The VP of Sales. Staying in their lane.

B2C 98
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Solving the SDR Debate: Sales or Marketing?

Openview

If you’re arguing about whether something is really an MQL or an SQL, that’s a problem. Natasha Sekkat: I started as a management consultant and then an SDR and moved my way up. If you’re talking about these things, you’ve got to call timeout, step out, and fix it. What was that difference like?

SQL 74
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How Sales is much more intimate with “Inside Sales”

SalesHandy

The result is an outcome of a comprehensive survey conducted by Sales Benchmark Index; a management consulting firm specialized in Sales & Marketing. Research says, the likelihood of converting an inbound lead to a Sales Qualified Lead(SQL) plummets to near zero if you don’t contact the lead in 30 mins.

article thumbnail

How Sales is much more intimate with “Inside Sales”

SalesHandy

The result is an outcome of a comprehensive survey conducted by Sales Benchmark Index; a management consulting firm specialized in Sales & Marketing. Research says, the likelihood of converting an inbound lead to a Sales Qualified Lead(SQL) plummets to near zero if you don’t contact the lead in 30 mins.