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Why and how you should rethink profile merging

Martech

MARCH 3, 2023

I work as a consultant for many different companies. The use case is: “Send relevant job listings to all mechanical engineers who opt into our job postings email.” Once we get to the activity level, we can find profiles that frequent content relevant to mechanical engineers. In this case, job title.

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Why and how you should rethink profile merging

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