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Pilots, Trials and POC’s – Place Your Bets!

Sales Pop!

And Minimum Viable Products (MVP’s) are no-frills implementations, impacting minimal functionality while still creating value, sparking user engagement, and generating valuable insights. Their access, help and guidance all come at arm’s length.

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Extreme Product Design: Building Things People Actually Use with Stripe CTO David Singleton (Pod 636 + Video)

SaaStr

EPD can lead to better user experience, product strategy, and product launches if it follows three essential tenets. Stripe follows this approach by creating a minimum viable product and getting users to review it. This is in direct contrast to building complex products with irrelevant features.

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Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development. The company is past the MVP (minimum viable product) and is showing initial signs of success. execs/board members/investors), then contact the company for product demo(s).

Sell 107
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Screw Traffic – Show Me The Money

ConversionXL

Put up an minimum viable product and see if people pay for it (metric – conversion rate of beta user to paid). Intercom allows me to have regular contact with my customers while also tracking how they are interacting with Informly. Informly / Geckoboard or other aggregators.

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You Want To Take My Money, But Who Are You?

Partners in Excellence

Who do I contact if I have questions? But who do I contact if I have problems, or what if I want to take legal action (not that I ever will, but our company’s lawyers feel more comfortable knowing these things when I sign a contract). but no one to contact. I started scouring the network to find a “contact.”

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

This helps them learn exactly how much they’ll be paying for the plan that matches their needs: HubSpot also includes an FAQ section and contact details for people to get in touch. Slack started with a minimum viable product. Users can then calculate pricing based on their chosen features. Image source.

Growth 113
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How to Figure Out If You're Ready for a Career Change

Hubspot

However, if you don’t have any immediate contacts, you can use LinkedIn to find a second or third connection -- then ask your mutual connection for an intro using this template. Tech companies test their assumptions by creating a “minimum viable product” (or, the most basic version of their idea possible) and releasing it to the public.