article thumbnail

How to Win Deals By Improving Your Contacts' B2B Sales Experience

Iannarino

The more you focus on selling your products and services, the more you lose deals. When your sales conversation doesn't create value for your prospect, it provides a poor and inadequate B2B sales experience. You need a better sales style.

article thumbnail

How consumers are contacting brands on social media this holidays

Martech

Seventy percent say they’re going to directly message a brand, and 63% said they’re more likely to contact a brand on social during the holidays than at other times throughout the year. The key for brands is meeting customers where they are and avoiding sending too many messages where they aren’t, or where they prefer not to be contacted.

Contact 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Is an Omnichannel Contact Center? Everything You Need to Know

Salesforce

They want a connected experience across all customer service channels, from live chat to voice. That’s why an omnichannel contact center needs to be part of your customer service strategy. An omnichannel contact center uses cloud-based software to manage customer interactions across multiple channels.

Contact 105
article thumbnail

Oracle aims to automate the complete customer service lifecycle

Martech

Oracle this week unveiled new AI-powered capabilities for Oracle Fusion Cloud Service and Oracle Fusion Cloud Field Service. The ambitious aim is to automate the entire customer service lifecycle. If you buy a license to Oracle Service, this is included in the license. Transforming service with automated execution plans.

Service 122
article thumbnail

How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals. Whether you're new to intent data or want to get more from the services you’re already using, this webinar will deliver valuable insights.

article thumbnail

What Is a Customer Service Star? Find Out What Top Trailblazers Told Us

Salesforce

When you’re a customer Service Star, staying ahead of the curve isn’t just an advantage — it’s an absolute necessity. You get the pivotal role technology plays in shaping the future of customer service. Table of contents What is a customer Service Star? What is the Service Trailblazer Community? The answer is yes!

Service 132
article thumbnail

Salesforce says an internal action caused service outage

Martech

There was a huge outage of Salesforce services today following an internal permission change. As a result, customers were not able to access services for several hours. This is about our public cloud access service,” Shanmugam Chinnasamy, SVP of Salesforce Sales Cloud Engineering, said during a video call with customers.

Service 128
article thumbnail

3 Mistakes Organizations Make While Developing ABM Programs

Inadequate contact inventory within universe. Wasteful technology and service spending. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process.