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What is cross-selling? Everything you need to know to increase sales and customer value

PandaDoc

If youre looking to increase revenue without acquiring new customers, cross-selling is one of the best ways you can do that. Effective cross-selling helps customers find new products they genuinely need, so theyll leave more satisfied with your business and remain more loyal, too. What is cross-selling in sales?

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Why B2B CMOs are frustrated with ABM platforms

Martech

Cross-department ownership and confusion A major issue with ABM platforms is that using them effectively requires buy-in and cooperation from multiple departments, like sales and IT. The not-so-hidden high costs and long contracts ABM platforms are expensive. This introduces the need for organizational change management.

B2B 126
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Maximizing sales efficiency with deal desk software

PandaDoc

Key Features: Workflow automation : set up who is on your team, what their role is, and hook integrations with your CRM, proposal management system, and contract management software. Professional services : consulting firms and other large, complex professional services with many moving parts in the contract process.

Legal 52
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Complex sales CPQ: Accelerating sales cycles and eliminating bottlenecks

PandaDoc

If youre selling a cup of coffee, the options are relatively simple. Identifying upsell and cross-sell opportunities to drive continued revenue growth. When creating enterprise contracts, I have sat down for upwards of 45 minutes just double-checking the math on the many line items. Take buying a CRM, for example.

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5 Interesting Learnings from Palantir at $1 Billion in ARR

SaaStr

While most of us sell at a lower ACV, there are still interesting things for us all to learn re: enterprise buyers and selling. And government contracts in particular were on fire, growing 74% year-over-year. Yes, selling to the government takes time. Yes, they got a Covid boost. But so what?

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How to cost-effectively acquire fiber subscribers and grow efficiently

Salesforce

It also qualifies for many government subsidies for expanding broadband. Youll get higher returns on marketing dollars and quicker time to contracts. Automate the contracting and approval process. Standardized contracts help. Take control of all aspects of contract administration. But the business is challenging.

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Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. This is where a sales rep physically meets a potential customer to discuss needs, budgets, volumes, prices, requirements, timelines, and other contract details.