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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

Take a read if you are still running finance yourself, or just have an part-time outsourced resource. In the old days, we didn’t have to worry about finance too much. SaaS accounting and finance has gotten pretty complicated, and the impacts of getting it wrong have gone up substantially. Accounting and Finance.

Finance 131
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Annual Contracts: Maybe Not All They Are Cracked Up To Be

SaaStr

An annual contract gives you 365 days or so to fix that. I’ve long been a vocal proponent of annual contracts. Close say a $125k contract, even after a healthy sales commission, that’s $100k+ in the bank right now! Annual contracts require P.O., Don’t force annual contracts where they don’t fit.

Contract 102
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3 tips to tackle the annual marketing budget challenge

Martech

Trying to justify every line item to finance teams that don’t understand marketing can be frustrating and overwhelming. Appoint a lead to run the annual budget planning process In a perfect world, someone on the marketing operations team manages the overall marketing budget, working closely with a trusted finance partner.

Finance 121
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Digital Innovation and Blockchain: Technology Synergy

Sales Pop!

This synergy is evident in various applications, including supply chain management, healthcare, finance, and governance. Finance: Blockchain revolutionizes financial services by enabling faster, cheaper, and more transparent transactions.

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How to make revenue generation a company-wide effort

Martech

Whether you’re applying lead-to-revenue, account-based marketing (ABM), product-, partner-, community-led growth strategies or a combination thereof, a practical yet overlooked step is getting the company talent and resources more involved. Today, revenue and customer generation must be a team sport. Here is how a $1.4 Here is how a $1.4

Finance 108
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Fractional CROs and CMOs: The Only Times I’ve Ever Seen Them Work

SaaStr

They usually come in and handle compliance and oversight for an existing finance team that perhaps lacks the seasoned experience to handle models, venture capital and debt, prepare for an audit, etc. We have a Fractional CFO for our tiny team at SaaStr, he reviews the finances and corporate actions of the team that does … the actual work.

Finance 116
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7 Pieces of Advice Entrepreneurs Never Hear That They Need to Hear with Jason Lemkin

SaaStr

That placeholder for the VP of Finance never gets the financials done, and the VP of Marketing talks and talks but hasn’t ever worked with a sales team. Back in the Adobe EchoSign days, they were all SMBs and coming up on a million in revenue, but growth wasn’t fast enough, and they were running out of money. It never works.

Growth 97